How to find a nightclub. How to open a nightclub from scratch: a business plan to help a novice. Where is the best open a nightclub? Choosing the right location and premises

Product description and services
Marketing Plan
Production plan
Personnel search
Financial plan
- - - Related business ideas:

We bring to your attention a typical business plan (technical and economic rationale) opening a nightclub. This business plan can serve as an example to obtain a loan in a bank, state support or attracting private investment.

What to start opening a nightclub

The objective of the project is the opening of the nightclub in the city of N with the population of 300 thousand people. Prerequisites for opening the institution is the steady increase in the income of the population of the city and the increasing demand for entertainment services in general. To implement the project, it is planned to attract its own funds in the amount of 1,000,000 rubles and borrowed funds (bank loan) in the amount of 3,200,000 rubles. TOTAL the total cost of the project will be 4,200,000 rubles. Economic indicators of project implementation:

Net profit per year \u003d 2 776 780 rubles;
Profitability of the nightclub = 22,6%;
Payback project = 18 mensheans.

What taxation system to choose for a nightclub. OKVED code

The organizational and legal form of the organization will be a limited liability company consisting of two founders. OKVED codes for this activity are chosen as follows: 55.40 - "Bar activity" and 52.25 - "Retail sale of alcoholic and other drinks." As a tax system, a simplified taxation system will be applied 15% of profits.

What documents are needed to open a nightclub

Currently, the work on the implementation of the project of the nightclub has been launched:

Registration of a limited liability company "Night Shock" was carried out;
The place of placement of a placement in a room with a total area of \u200b\u200b510 m2 has been agreed. The room complies with all the norms of food and fire safety. The preliminary lease agreement was concluded for a period of 5 years;
Preliminary contracts for repair and reconstruction of the premises, the supply of sound and light equipment are concluded.

Product description and services

It is assumed to provide the following entertainment services:

Dance and show program;
Thematic parties;
European cuisine;
VIP zone;
Rentals;
Bar work;
Banquets, wedding celebrations, corporate events.

Also, visitors will be offered a menu, including hot dishes (soups, side dishes, pizza), cold snacks (salads, meat snacks, vegetables, fish delicacies), cocktails, juices and strong alcoholic beverages. The establishment will be implemented by strong alcoholic beverages.

For these purposes, a license for the sale of alcohol products was acquired. The cost of the entrance ticket In the institution from Friday to Sunday: 200 rubles. per person. On weekdays, the entrance will be free. The lump-sum capacity of the club is 180 people. In our organization, experienced DJs, photographers, dance groups and showmen will work.

Download Business Plan Night Club, Our partners, with a guarantee of quality.

Marketing Plan

The building will be located in the central part of the city, in the area with comfortable driveways. Our main visitors are young people aged 18 to 35 years old. We will be in close proximity to the student town, so students will be a significant part of visitors. Also near the institution there are two large shopping malls, which will also have a positive effect on the popularity of the establishment.

Planned middle a night club check - 700 rubles. This is a small amount, since the main contingent of the institution cannot be called elite. The main income is planned to receive from turnover, hoping for high attendance on weekends. The club, in addition to night dance programs, will exercise additional services to conduct thematic parties for VIP guests, pre-New Year evenings, corporate events, wedding celebrations, banquets and presentations.

The main direction of music is Diso, Radio Pop (Pop). This is the most numerous and most influential music, who has much more fans than opponents. If we talk about possible competition, then you can distinguish two similar institutions working in our area. We will conduct a comparative analysis of the strengths and weaknesses of potential competitors of the nightclub:

How to unwind your night club

Advertising in the media (newspaper, magazines, TV, radio);
Breaks, banners, billboards;
Distribution of leaflets, flyers, decorating ads;
Creation of the personal site of the club;
Promotion in social networks and contextual advertising.

It is assumed that the conduct of these activities will allow attracting the maximum number of visitors from the first days of the club's work.

How much does the night club earn

Next, we calculate the potential revenue of the organization. It is assumed that the main attendance will be on Saturday and Friday, as well as on holidays (February 14 and 23, March 8, May 9, etc.). Calculation of the establishment in these days will be close to 70% (~ 130 people). The number of weekends and festive days a year is ~ 105 days. With an average club check in 700 rubles, the club revenue for the data will be: 105 days * 130 people * 700 \u003d 9.55 million rubles per year. Additional revenue can bring services for conducting corporations, wedding celebrations, banquets. There will be about 10 such events every month. The average revenue for one event is 50 thousand rubles. The planned annual revenue from providing these services will be 6 million rubles. The total amount of the planned annual revenue, according to the settlement of the business plan, will be about 15.55 million. rubles.

Production plan

The total area of \u200b\u200bthe premises will be 510m2. Of them:

the area of \u200b\u200bthe dance hall - 200m2;
landing area and VIP-cabins - 110m2;
kitchen area - 50m2;
hall and changing room - 80m2;
restrooms, utility rooms, warehouse - 70m2.

The monthly rental fee is equal to 500 rubles / m2 or 255 thousand rubles. monthly. All rooms will be equipped and reconstructed in accordance with all the standards of fire safety (fire alarm, spare outputs, evacuation plan, emergency fire extinguishing system, etc.). Two bars will work at the same time in the club. Club operation mode:

Friday - Saturday from 20.00 - 05.00;
Tuesday - Thursday, Sunday from 20:00 - 04:00;
Corporate events will be held on any day.

Personnel search

In total, 24 people will be included in the staff. Monthly foundation for labor will be 372,000 rubles, annual - 4,464,000 rubles.

Financial plan

Permanent costs per month will amount to 1,023,600 rubles.
The main permanent costs of the nightclub are the cost of paying salary to employees - 36% of total expenses. In second place in the expense structure, the rental payments are paid by the owner of the premises - 25% of the total spending of the nightclub. Then there are costs of purchasing products and ingredients - 15% of the total costs and insurance deductions for employees in the FIU and FSS - 11%.

The gross income of the nightclub will be 3.3 million. rubles, and the net profit of the club for the year A will be equal to 2.8 million rubles. Monthly night club will bring 230,000 rubles net profit. The planned profitability of the nightclub, according to the calculations of the business plan, will be 22.6%, which is a good indicator for such a business. Playback of the project with such indicators will come in 18 months.

Those who have already thought about how to open a nightclub from scratch, initially understand that this will have to spend very well for this. Consequently, this type of business is suitable only for those entrepreneurs who have great starting capital.

At the same time, the nightclub is a very profitable and very interesting business that can bring decent dividends to its creator. Therefore, if you decide to open a nightclub, whose business plan has already thought out to the smallest details, then you made an excellent choice.

Underwater rocks

Before opening a nightclub, you must understand that such a business is quite competitive, in connection with this part of the nightclubs closes, without worrying and year, or sold to other owners. The basis of this is unwillingness or inability to establish the concept of the club and get into contact with a potential audience.

That is why before opening a nightclub from scratch, it is recommended to have a good analysis of the nightpoint market, including the survey of focus groups and marketing research. These events will help you determine what your target audience wishes.

According to statistics, approximately 70% of earnings arrived permanent customers. Therefore, it is initially necessary to decide on which the club is designed: for teenagers from the outskirts, "golden" youth, businessmen or representatives of sexual minorities. From this will depend on the music, interior, price of drinks and even the level of service. However, it is not worth opening something alien for myself (for example, a convinced natural basis is based on the club for gays), since such an idea is unlikely to bring success.

Room

The first stage in the process of the foundation of the club will be built or searching for a ready-made suitable room. Ideally, the building can be erected independently under the designed project. But before to build a nightclub, look good, it is quite possible that the best and cheaper option will be the redemption or rental of abandoned palaces of pioneers or culture (other buildings), there are a lot of such in provincial cities (though, in the capital, find such empty structures already in the capital unrealistic).

In most cases, the competent selection of location affects the success of the institution. It should be borne in mind that a fashionable club, which is designed for the highest class, should be located in the city center, and urban outskirts will be suitable for more democratic institutions. For youth clubs, one of the most important conditions is that it is convenient to get to it and terrestrial transport and the subway.

Do not open a nightclub on the first floors of apartment buildings. Even if local authorities give you permission for this, and in the club will be excellent sound insulation, you still will not work normally, the perturbed local tenants will not allow. In any high-rise building there are several pensioners who will constantly call the police detachment, as a result of which your parties will constantly break away.

What do you need to open a nightclub? You only need a separate room, which meets a number of requirements: has enough area (it is recommended to make the main hall with a dance floor of at least 250 sq.m.) and high ceilings (about 4 m), where you need to hang sound or lighting equipment.

Nightclub: cost-effective business plan

First you need to register your business. You can open an IP or a limited liability company. Next, it is necessary to determine the range of services provided. It may be:

Dance hall with music;

Restaurant Hall;

The hall for conversations and rest;

Bar rack;

Karaoke hall;

The list of services, of course, can be expanded at its discretion, taking into account customer requests.

For the club will also need to buy equipment:

A set of lighting equipment (filling spotlights, LED heads);

DJ remote;

Powerful sound columns.

Interior design

If we talk about the inner decoration, then something is unambiguous to say something. You can spend 2 thousand dollars to the super-modern design, but there will be no visitors, but you can restrict ourselves to a pair of hundreds of dollars, and the club will always be anchlag. The thing is that nightclubs "sell" the atmosphere, and only then there is already design, drinks and dishes. For example, recently in the fashion tendency to use a coarse tree (such a decision is also inexpensive).

Before proceeding with finishing work, you must compile the appropriate project. It will be quite difficult to do without specialists (for their services will have to spend about 2-5 thousand dollars). Start follows with a general concept.

This approach will help to avoid unnecessary costs and reduce amounts several times in the estimate. Professionals can also help when receiving permits, which are required in order to function the nightclub. The business plan must necessarily include such expenses.

Personnel for the institution

After receiving the documentation, buying equipment and decoration of the hall, you must still choose staff. The staff of the nightclub must be about:

director;
managing;
creative director;
1 or 2 administrators;
6-8 waiters;
cooks - 4-5 people;
bartenders - 2-4 people;
dJ - 1-2 people;
2 cleaners;
wardrobe - 1-2 people.

As for the protection, there is no definite opinion here. One businessmen create their own security structure, others invite security firms workers. The functional responsibilities of the security should include not only ensuring the safety of visitors from external threats, but also maintaining order in the hall (in particular, to prevent drug distribution), because visitors can be the most different.

Naturally, all staff must match the club level and have at least minimal experience in a similar area.

Chief worker

By convincing many specialists, the success of any entertainment institution depends on the promoter. Even the most promoted and ultra-modern nightclub will suffer from unprofessionalism administrator. The business plan of the institution can be thought out to the smallest detail, but if you hire a taught administrator, then it is better to prieng in less than a year.

How to open a nightclub: 4 steps to open from scratch, detailed financial calculations, the necessary personnel, the payback period of this business.

Capital investments: 15 million rubles
Payback period: 12-18 months.

Do you burn a tireless desire to open your business?

If you are a person who loving risk is not afraid of difficulties, have enough strong creative thinking and have a creative approach to everything - such an idea how to open a night club For you!

What is worth paying attention to to open a nightclub?

Since the opening of the nightlife requires considerable financial investments, and the possibility of failure is large enough, you should calculate all the nuances right up to the smallest detail.

The priorities are the analysis of the market and.

In the latter will be calculated the amount of investment, the payback period of investments, the planning of the distribution of finance, the choice of activities, taking into account the target audience and the total duration of the opening.

And other questions, such as the choice of premises, recruitment, advertising, title and design of the necessary documentation.

How to open a nightclub from scratch?

Interesting fact:
The most unusual place of disco all over the world is the metro carriage. Stop the Metro "Alexanderplatz" in Germany is a favorite place of party members who adore non-standard solutions for parties.

If you plan to open a nightclub from scratch, the amount of investment, of course, will be higher, because you will have to spend more on the arrangement of the room, club advertising and attract visitors.

In this market, the competition is very high, open the case risky and complex from scratch.

In order not to turn around and achieve a large number of visitors, you should think good enough than you can attract customers.

How to open a nightclub from scratch and attract the first visitors?

Enter some new items that are not at competitors.
To take care of financial convenience for regular visitors and for new customers.
Also develop shares, gifts and other surprises.
Ensure the establishment of high-quality and powerful equipment, especially related to lighting and sound.
The interior also plays a big role to attract visitors.

How to call a nightclub?

Options, how to call, a lot, therefore, to file some specific examples will not be appropriate.

The most important thing is to be interested in the name as many potential visitors as possible.

And besides, transferring the slightest part of the style or direction (let's remember the "Blue Oyster" from the film "Police Academy").

Visitors attract interesting, original names, which even in advertising are an extraordinary accent.

People love originality and novelty.

We analyze the market for the successful opening of your nightclub

Before opening a nightclub, and indeed any establishment of a business area, you should study the market and the peculiarities of doing this enterprise.

When deciding to open its entertainment institution, specialists advise to decide on the main aspects:

What documents do you need to open?

No establishment can exist without certain documents and licenses from various services.

Including the permission of Rospotrebnadzor and the Act on the commissioning of the facility, which is signed by several government agencies.

In addition to the permission and registration of the club itself, an important point will be a license, selling alcoholic beverages that will require certain documents.

To get it better to contact law firms, whose specialists will be able to issue everything quickly and correctly, having relished you from unnecessary trouble with documentation.

Choosing a room for a nightclub

Build a new building or buy (rent) Old Hall - Choice for you.

In this matter, what option will be more profitable and successful to solve you.

The location of the club must be closest to places where people relating to the intended target audience are most often held.

The area of \u200b\u200bthe room is on average about 3000 sq.m.

This issue also takes into account the concept and additional services.

The construction of a new premises will require additional documents and permits, moreover, considerable financial costs.

The repair and registration of the ready-made building will be less problematic, which in our time in the lease a very wide choice for every taste.

We select personnel

Personnel - the most important components of any institution is the staff.

Properly selected personnel can also attract up to 20% of regular visitors.

Oddly enough, but even now there is a fairly considerable number of people who want to drink and "throw out the soul" bartender.

Position	Number of	Salary (rub.)
TOTAL:	25-50	From 429,000 rubles.
Director	1	35 000
Administrator	1	27 000
Creative director	1	25 000
DJ	3-4	20 000
Bartender	3-4	20 000
Cook	4-5	21 000
Cleaner / Wardrobe	4-5	12 000
Security	6-8	15 000

The middle headquarters will consist of 25 - 50 people.

How to open a nightclub in a small town?

If you decide to open a nightclub in a small town - you need to remember that the population is significantly less than in big cities, the client stream will be limited (not so much young people, and most of it most likely goes to big cities to study or work).

Considering this, it is better to consider various entertainment (billiards, other), or in the form of additional services to rent a hall for celebrations - so as not to lose the flow of customers, but with the income, which in this case will come in the afternoon, which is very profitable .

How much does it cost to open a nightclub?

The amount of investments for the start depends on where exactly you want to open the club.

For a small town, the answer to the question is how much it is worth opening a nightclub, will fluctuate at the level of 10-15 million rubles.

In large cities, the amount of investment will be much more.

Because the case is very risky, not always banks give loans to open a nightclub.

Because of this, you may have to make a consumer loan, which is harder to pay off.

It is better to find investors who are interested in a similar deal.

What will the expenses go?

Name	Amount (rub.)
TOTAL:	From 9,400,000 rubles.
Room	From 5 000 000
Repair and decoration	500 000
Paperwork	About 500,000
Equipment	250 000 -500 000
Personal salary	3-4 000 000 / year
Advertising and marketing	100 000 - 300 000 rubles
Other additional waste	50 000-100 000

Tips, how to promote a nightclub, presented in the video:

Profitability and payback periods of the nightclub

On average, subject to successful club promotion, all investments pay off within 1-1.5 years, counting on such income:

Ticket sales - 5-7 million rubles / year;
Sale of alcoholic beverages and snacks - 6-7 million rubles / year;
Advertising sponsors products - 2-3 million rubles / year;

Calculating revenues, you can count on a profit in the amount of about 17 million rubles.

In large cities, both the amount of investment and the amount of income, of course, is much more.

Opening a nightclub - Profitable case, if you can organize everything to attract the maximum number of visitors.

The discovery of such a business is a painstaking case, but investments pay off quickly enough, as well as profit if successful is very big.

If you are not afraid of big investments and broad competition, as well as confident in your success - you can open and develop your business, as you consider the most profitable.

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The idea of \u200b\u200bopening the club visits many young entrepreneurs who want to build a business in the entertainment industry. However, how much to create a successful and popular institution? Consider in more detail what means will need to do what you need to do to stand out among competitors and how to attract customers.

General characteristics of nightclubs in Russia

The opening of the club is the dream of many entrepreneurs interested in the entertainment industry. Everyone is well known that the famous clubs bring a fabulous profit to the owners, become the center of attraction and the most striking events.

On the other hand, before you expect a profit from your own establishment, you need to invest in it. And quite significant.

Competition in this area is so high that most clubs open and closed unnoticed. This is especially true of fairly large cities, where the number of similar clubs and restaurants exceeds hundred.

In small cities there is another problem - low demand for this kind of establishment. Especially if there are 4-5 clubs in the city, covering the needs of residents in dancing and nightlife. Is it worth spending money and efforts to create your own institution?

Competition in this area is so high that most clubs open and closed unnoticed.

Pros and disadvantages of the opening of a nightclub

If the entrepreneur is still confident that his idea of \u200b\u200bthe night club "shoot" can be tried. There is still enough space on the market for really high-quality institutions. But before analyzing how to open a nightclub, it is useful to appreciate what strengths and weaknesses is a business in this area.

Benefits

High profits. With good planning and high-quality organization, the nightclub will quickly begin to bring the owner high income through the sale of tickets, drinks, dishes. In just one weekend (Friday, Saturday, Sunday), even a small club can collect 500-600 customers. At the price of the entry from 500 to 1000 rubles, the income from one-time tickets will be from 250 to 600 thousand rubles.
The opportunity to become the center of urban life and organize concerts with invited stars.
The ability to realize your own dream by creating a unique conceptual institution.

disadvantages

Very high competition. In the field of entertainment with nightclubs compete bars and restaurants working at night. Currently, in fact, every city has a minimum of 2-4 nightclubs that meet the needs of local residents.
Large attachments. Open from zero popular nightclub is very expensive. Unfortunately, to save on the opening will hardly. Exemplary nightclub business plan with calculations Consider in a special section.

First Stage - Club Planning

Before proceeding with the design of the project, it is necessary to carry out a small marketing study of the entertainment industry in the city, where the opening of the institution is planned. Find answers to the following questions:

Are there other nightclubs in the city, how many of them? Which part of the city are they located?
What institutions succeed, and what damages suffer (by observation)?
What is the secret of the success of the first and what mistakes allow the second?
Have you close in the city lately nightclubs? For what reasons?

It will be useful will explore the reviews in groups of already existing nightclubs to understand what customers like that there is a demand. Try to organize a vote on the topic of the new institution: Whether it is necessary, what format is interesting to guests and so on.

Why the club's concept is important

Experience shows that only institutions offering something special, including a unique concept, are held on the market for a long time. It can be expressed in the interior of the club, its promotions or events, atmosphere, menu. There are a lot of options. The task of the opening establishment is to create something special, which will attract customers and ensure profit.

Only institutions offering something special on the market for a long time.

What will take to create a nightclub

Consider a typical project of the nightclub, more precisely, the list and amount of financial costs:

Rent and repairing the premises. For rent a large area in terms of the city with good infrastructure, it will take from 150 to 700 thousand rubles. It is not necessary to have a club in the center, but the outskirts or sleeping areas will definitely scare part of the clients.
Interior design, including the purchase of bar racks and furniture. Depending on the complexity and exclusivity of the interior, costs can reach up to 1 million (and even more). This graph includes:
- furniture (bar rack, tables, chairs or chairs, sofa);
- lighting, including light music;
- installation of sound equipment and DJ console;
- dance floor design.
Registration of permits - about 500 thousand rubles.
Advertising campaign and promotion in social networks - from 100 thousand rubles and higher (for the first 5-6 months).
Personnel payments are about half a million rubles for the first months, and approximately 3 million rubles per year. This amount is not needed to lay out in the estimate, as most employees will receive salary from the cashier.

So, how much does the club cost? These goals will need about 3 million rubles, and with a more complex project - much more. Unfortunately, in the absence of significant financial investments, it will not work out and compete in the entertainment industry.

What permissions are required to open a nightclub

To ensure the legality of the presence of the institution in the market of entertainment services, its owner is obliged to issue a very significant list of documents. Also note that the receipt of some documents takes several months, therefore, to start the design of all papers should be in advance.

Certificate of registration of a legal entity. The nightclub can only be registered as a legal entity, as alcohol trade is prohibited by individual entrepreneurs.
A project of building a building for an entertainment facility or a project of re-equipment. Must be approved by the Sanitary and Epidemiological Service and the Ministry of Emergency Situations (State Fire Services). For new objects - permission for operation.
Registered fire safety declaration.
Fire safety instructions on the facility and evacuation plan.
Permission to type of activity from Rospotrebnadzor.
Orders to conduct sanitary activities.
Disinfecting journals, as well as disinfection of ventilation.
Production control program corresponding to modern technological requirements and sanitary standards.
Certificates of quality of all goods sold.
Permission to trade alcohol and tobacco products.
Contracts for waste disposal, disinfection and deratization.
Regulations on labor protection.
Labor contracts with employees, as well as medical records with a fixed medical examination and sanitary learning.
Orders about the appointment of the Director General, the Chief Accountant and all employees.
Regular schedule.
Certificate of passage of specialized training person responsible for fire safety.

As you can see, the list of documents is very impressive. For the design of all allowing documents will be required about six months. To start their receipt is better in advance, while at the same time, when repair and preparing the room for use will begin.

For the design of all allowing documents will be required about six months.

How to choose a room

The well-selected location of the club in combination with a well-renovated and decorated room will be half the success of the whole institution. It is reasonable to find the area in the central part of the city and in the area with a developed infrastructure. The opening of the institution in a residential area will most likely lead to losses.

Choose the place of the future nightclub follows, taking into account its specifics and target audience. For example, if an entrepreneur plans to open an "imaging" establishment for people with high incomes, you will have to spend money on renting a large area in the city center. If the Task Force - Students - can be limited to more distant areas with good transport accessibility.

Bad idea - rent for the room the first or basement floor of a residential building. Loud music and dance noise will definitely provoke conflicts with tenants. For a good institution, there is an area of \u200b\u200babout 250 square meters with high ceilings (at least 4 meters).

What employees are needed for a nightclub

The quality of the establishment is able to provide only a rather large team of professionals, which includes:

Director (Head) - an entrepreneur or a hired specialist who has managed management can speak in this role.
Administrators or managers, responsible shifts - 3-4 people.
Bartenders, waiters, hostesses - 8-10 people.
DJs - 1-2 people.
Cooks - 3-4 people.
Cleaners, wardrobkers - 2-3 people.
Creative director or SMM specialist.

How to promote a night club

Outdoor. Rent a few billboards, advertising tables or other designs for 3-4 months. This type of advertising attracts the attention of a very large number of people, some of which will definitely become your customers.
Spreading leaflets. Distribution of printed materials - leaflets or flyers (especially giving the right to a discount) - a very good idea. So you can attract a lot of students and young people to the club. Disturbing leaflets are better in the area of \u200b\u200btechnical schools and universities, as well as in shopping centers.
Internet advertising. The promising option will be contextual and targeted advertising - these methods show your ad is only the target audience selected for personal information (gender, age, location) or by search queries.
Accounts in social networks. A separate way to promote your own institution, which, with a competent approach, will ensure constant interest from customers. Register the club's pages in all social networks, configure synchronization between them and regularly update information about promotions and events. This will help you constantly attract attention.

Users like beautiful photos, video and "Storsith"So invite a professional photographer for each party. Also, do not forget to supply all publications with hashtegov set, including the title of the city and the institution.

Now there are entertainment establishments in the Russian market, which launched the sale of their own franchises.

Is it worth buying a nightclub franchise

Now there are entertainment establishments on the Russian market, which launched the sale of their own franchises: "Contrast", "Contact Bar", "Nebar", "Thebarxxxx" and others. The advantages of the purchase of franchise include help with the opening and selection of personnel, recommendations on paperwork, as well as the ability to attract customers with a well-known name. But is it profitable?

The cost of opening the club in any case will be very significant, and the payment of the paustal contribution will increase them by 30-40%. The average value of this one-time payment is 500 thousand rubles. Also, do not forget about this royalty-monthly payment for the right to work under the brand - 3-7% of the profits.

How quickly the investments accumulate

The term that will show whether a competitive place in the market is approximately 1 year. A large number of visitors in the first month of work should not unail false hopes - not all of these clients will be permanent. All investments in successful work are possible to recoup after 1.5-2 years.

Conclusion

The opening of the nightclub is a very expensive business promising, but ultrahigh profits. Only establishments are held on the market, offering customers the original concept in combination with high-quality service.

♦ Capital investments in the nightclub: 778 000 rubles
♦ Project profitability: 22%
♦ Payback period: 17 months

With the current fast pace of life, the need for high-quality vacation is becoming increasingly relevant. Residents of large and small cities want to spend time in a pleasant atmosphere, listening to good music after hard workers.

For this reason, the opening of the nightclub is a promising idea for business.

In order to plan the activities and the path of development of the project, it is necessary to compile business Plan Night Club.

This case can be entrusted to professionals. However, foreign people cannot fully intersect your business.

Therefore, it is better to do it yourself. Not scary, if before you did not do anything like anything.

Examine the proposed sample plan of the nightclub and make your own according to this scheme.

Nightclub Business Plan: Planning

Summary of the project

In the summary of the Nightclub Business Plan, you must specify who, where and why I decided to open the firm. Answer questions you need to be briefly: 5-7 sentences. Disclose the topic more you can later.

Among the objectives of the opening of such a institution may be such items:

Satisfying the needs of the residents of the city N in the existence of a place for recreation and dancing, which provides services at night and at affordable prices.
Organization of a nightclub with a high level of profitability.
Obtaining profits from activities.

The goals specified in the club's business plan need to return from time to time, so as not to lose the project development course.

Marketing Plan for the Development of the Night Club

Market Review:

Overview of the existing market for entertainment and recreation - priority.

To make a complete picture of the potential of development, in a business plan an entrepreneur must answer a few questions:

What is the level of competition in the selected city, the area?
Which of the night clubs are most popular and why (special "chips", subjects, discounts, shares)?
Who will become the main customers of the institution (gender, income, generation)?
What location for a nightclub will be the most successful?

Target group:

The audience visiting nightclubs is very different.

Therefore, the exact data for the business plan can be obtained only for a particular type of establishment. On average, the following are:

age: 15-35 years;
income: medium and above average;
business: Students, Office Workers, Businessmen;
men and women are approximately equal proportions.

Competitive advantages:

As a rule, in any city there are already valid nightclubs.

To stand out among competitors, you need to analyze their activities and determine a list of advantages that benefit the future nightclub in their background.

Opening costs (approximate list)

These are minimal estimated amounts of expenses.

To make a ready-made list and the cost of the required costs for the nightclub, it is necessary to use the tables that are taken out into a separate business plan application.

... The list of premises did not entered the list of premises, as an example with its rental is considered.

Therefore, the numbers are indicated in another section of the business plan, referred to as "monthly expenses".

№	Name	Price, rub.)
	TOTAL:	777 230 rubles.
1.	Paperwork, drawing up business plan	28 000
2.	Repair and decoration of the room	300 000
3.	Lighting equipment:	178 730
	"Central"	91 500
	Scanner	30 500
	Rotating head	42 700
	Stroboscope	6 100
	Smoke car	4 880
	Disco ball	3 050
4.	Music equipment	90 500
5.	Furniture	120 000
6.	Dishes	60 000

Financial section Business Plan Nightclub:

Monthly expenses

The monthly spending on the maintenance of the business plan's nightclub may include:

The cost of renting the room.
Payment of taxes and documentation costs.
Payment of advertising.
It should be particularly actively funded until the opening and the first months of the establishment of the institution.
But after reaching the level of stability, advertising should be.
Salary staff - an average of about 35% of revenue.
Consumables (dishes, cleaning facilities, office, ingredients for bar and cuisine).

About how to properly manage the nightclub - look in this video!

Night club revenue and payback

To count the payback of the club in the business plan, it is worth considering that the main flow of customers is recorded on weekends and holidays. There are about a year for the year about a year and in this case 70% of the club's filling should be expected.

With a check of a "average visitor" 650 rubles, only for this period, the revenue will be 9,500,000 rubles. The total year is approximately 15,500,000 rubles.

With a deduction of monthly expenses, net profit for the year will be from 2,759,500 rubles.

Thus, the profitability of the institution will be at the level of 22%, and the payback period is 17 months.

Open your business is hard anyway. But there is no greater pleasure than working for yourself, while doing a favorite thing.

If a purposeful and thrust person puts himself a goal, he will definitely achieve it. And the best option for designing this goal will be detailed business Plan Night Club. An entrepreneur, ready to pay proper attention to him, which will be in the development of the project all his strength, guaranteed to succeed.

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