Car wash business plan Example ready. Market description and analysis. Favorable location of car wash

The purpose of the opening car washes.
Description of the poorer project.
Variants of car wash in Russia.
Coordination and permission.
Demand on car wash.
Location of car washes, room under car wash.
Competition in the washing business.
Marketing, advertising and sales.
Financial part of the car wash business plan.
Prices for car wash services.
Room under car wash (rent costs).
Buying equipment.
Personnel for washing.
Total costs (constant, one-time).
Estimated revenue, profits.
Payback, profitability.
Summary project.
Risks car wash.
Conclusions.

The purpose of the opening car washes.

Provide a wide range of services on:
- cleaning from dirt of different parts of machines - wheels, hulls, shrinkles, bottoms;
- dry cleaning and cleaning in the cabin and car trunk;
- engine washing;
- body polishing.

Description of the poorer project.

Such a business like a car wash is especially popular among people who want to start a profitable case, but do not have special knowledge. And it is quite feasible, provided that:
- You have, you will be able to rent or purchase a plot of land, and possibly ready-made boxing next to a road or highway;
- You have the opportunity to settle all bureaucratic formalities;
- You can purchase all the necessary equipment.
As soon as you figure it out with all the above items, it will only be enough to acquire detergents and put money in your pocket.

This business plan shows how to organize a manual work. Provided that it will work around the clock and without days off, its profitability will be 30-35%, and this is a relatively high level.

Variants of car wash in Russia.

Now in Russia there are car washes of three species.
1. Mobile. They are opened on the basis of a vehicle such as Gazelle, which makes it possible to work with customers in any place suitable for such a business.

2. Portal. They are equipped with automatic cars for car wash, have a high bandwidth, bring good income. Minus - human factor. The negligent operator can spoil the client's car. And this will entail damages from possible damage to the damage and inevitably retained reputation.

3. Self-service washing. Here, each client is carrying his car personally. This, of course, is convenient. However, to become the owner of such a sink is not for everyone by pocket, as it requires considerable funds. In addition, such a business is advisable only in major cities, where high population density.

4. Manual. Most Popular. It serves the Winker with the help of special water supply devices under pressure.
Coordination and permission.

The most difficult thing in this business is to receive documents allowing the opening car wash.
You will certainly need to conduct project expertise:
- in the SES,
- in the labor protection service,
- in the Nature Protection Service
- in firefighters,
- in architecture,
- At the State Expertise.
It is not easy, but quite feasible if you have patience and willpower.

Demand on car wash.

There are still many auto owners in Russia who themselves wash their cars on the rivers and in the garages. However, there are many and those who consider such a way to wash the remnant of the past. Basically, these are people related to such a population layer, like a middle class: entrepreneurs, middle managers. Such auto owners have no time, and perhaps the desire to wash the car with their own hands. But there are enough money to provide this concern to specialists.

At the same time, the fact that recently the number of cars on the roads has grown at times, one can boldly say that the demand for services for their service has also risen. And, it means, car wash - business not only in demand, but also profitable. And over the years, taking into account the trend, the demand for it will increase.

Location of car washes, room under car wash.

The main thing is that you need to consider, opening such a business - the location. In the city, the car wash should be placed in large bedrooms with a large number of residents, next to shopping centers, business centers, or even in them. Ideal if you can establish business near customs and border posts. Considerable demand will be used and washing installed near parking lots or maintenance stations.

Proper location will ensure constant loading of work area.
Of course, it is best to rent a room under the sink. Build it will be quite difficult. Here are inevitable walking on instances with boiling documents requiring approval. What are some sanitary standards that are allowed to install the sink is no closer than 50 meters from the nearest residential building.

Another option is to buy a ready-made business. Beginning on the already active washing with a well-established work, its own circle of customers and the acquired reputation is much easier than creating a business from scratch. Apparently, many choose this particular option. What else to explain the attack demand in the market of enterprises of such a profile.

Competition In the watery business.

In our country, car wash from the category of "Dicks" has long moved to ordinary. It can be said that in any more or less large city, they are found, if not on every corner, then quite often. A, respectively, high and competition. This places another requirement for a business plan - a clear description of how to get out, take a place and strengthen in this market. As well as a clear view of what benefits will have your business before competitors.

What advertising to choose, tells the location of your business. Near the lively motorway, when the washing is worth what is called, in plain form, it may be necessary only to an advertising shield or a catchy sign with a pointer.

Some put the Road Sign "Car Wash". But it is more difficult, as it requires the permission of the traffic police.
At the opening stage of the business, when free funds for advertising are still quite a few or not left at all, you can declare yourself on your own. For example, selling subscriptions with favorable conditions for the client, carry out shares, such as "passing the car five times and get a discount" or "Each ninth washing at the expense of the institution." It is capable of attracting customers and without promotional costs.

And when you "prompt", expand and possibly increase the range of services, for example, turning on painting, polishing or tireage, you can think about the budget for advertising.

Financial part of the car wash business plan.

TEO and features of implementation
Prices for car wash services.

The list of services washing consists of:

Sinks and polishing body;
- engine washing;
- dry and wet cleaning;
- Cleaning the cabin.
It should be borne in mind that the car-made business in Moscow is seasonal. In the spring and late autumn on the car wash, queues are built. But in the summer calm. Although, of course, the climate in Russia is unpredictable. Summer can be rainy, and winter with protracted thaws and "dirty porridge" on the roads.

Influence on rates location of washing and types of car service. Let's try to calculate on the basis of 350 rubles - the average cost of the sink of the body, which is the basic service. The average check of one client will consist of basic services and additional services.

Rooms under car wash (rental costs)

So, you decided to rent, and not build a car wash. Then keep in mind that:
- 90 sq.m. - Required area for washing from two posts, of which 60 sq.m. - area intended for car wash posts, 30 sq.m. - The rest of the room.
- Another 90 sq. M. M is the area necessary for the adjacent area.

How much it will cost, it is difficult to say. In different cities, there are their rental rates, and in many in general, the sinks work within municipal programs on preferential grounds. If you take, for example, the rental rate in the capital, then, according to preliminary estimates, it is about 1000 dollars per 100 square meters per month.

A lot will affect the cost of preparation of a plot and premises for car wash and engineering communications. Of course, most often the landlords have already taken care that electricity, water supply, heating are already supplied to the room. But the car wash is a business that can require additional electrical power, as well as water drainage systems. Accordingly, additional funds will go.

In addition, it will be necessary to separate the room inside and outside. In some cases, it is necessary to cover asphalt territory around.
Presumably, all of the above works will require about $ 7,000 - 10,000.

Buying equipment.

The minimum that will be needed to spend the purchase of equipment in general will be 351,000 rubles.

Schedule

We establish that the car wash will work around the clock. From 8.00 to 10.00 and from 17.00 to 22.00 we will make the maximum load, during the rest of the time - at the level of 20% of it.
On average, it is necessary to wash one car for 20 minutes. So, an hour will go to maintain three cars. Thus, we believe through one post will be served daily: 3 * (2h. + 5h.) + 3 * (24- (2 + 5)) * 20% \u003d about 30 cars.
Through both posts - 60 cars.
Summing out: On average, the washing of two posts can serve a month 30 * 60 \u003d 1800 cars.

Personnel for washing.

It all depends on the scales of your sink. Than it is larger and more jobs, the more service staff will need. Also consider the number of shifts. Many sinks serve customers in two or three shifts.

Suppose that when fully downloaded, a cashier accountant will be required and 9 people who will work in three shifts.
We calculate the cost of labor payment by the formula: 9 * 20 000 + 30 000 \u003d 210 thousand rubles per month. This is 7,000 dollars.

Total costs (constant, one-time)

Calculate the costs of averaged digit.
One-time costs (in dollars):
- equipment - 12,000;
- installation of equipment - 1 000;
- water supply and plum - 4,500;
- Improvement of the territory - 2,500;
- decoration of premises - 3,000;
- Documentation allowing the opening of the car wash - 4,500.

Costs every month (in dollars per month):

Labor payment - 7,000;
- Additional costs - 2,000;
- rental of premises - 2,000 (including utility payments for water and electricity);

Total costs:

Total capital - $ 27,500 (825,000 rubles);
- Monthly - 12,000 dollars (360,000 rubles).

Estimated revenue, profit

We consider the expected revenue per month by the formula:
1800 Machines / Month * 400 rubles / Machine \u003d 720,000 rubles.
Without tax deductions, profit will be: 720,000 rubles - 360,000 rubles \u003d 360,000 rubles (12,000 dollars).
After tax deductions - $ 10,500.

Payback, profitability

Such this washing will start after 2.5 months of work.
Profitability:
- Rank profit profitability coefficient (GPM) - about 50%, net profit (NPM) - 40-45%.
- Investment profitability (ROI) - 38%.

Summary project.

Investments will be $ 39,500. Return them will be from five to ten months. Net profit will be from 5,000 to 15,000 dollars per month.

Risks car wash.

Opening a car wash, take into account the risks that can entail additional costs, reduce profitability, and in the worst case, and to ruin.

Raids checking services, high requirements from the SES;
- the unsuccessful location of the car wash will lead to a lack of customers;
- High Competition;
- the human factor is not enough qualified personnel;
- Force Majeure.

Conclusions.
Open car wash is difficult, however, low-cost compared to other types of business. She will quickly pay off and will bring high income. But subject to the favorable location and successful receipt of permits at all stages of business coordination with various instances.

Car wash business plan for steps: Important moments

Organize such a business like a car wash is not easy. This is due to the complexity in the design of permits and the purchase of equipment, as well as the need to have quite large starting capital.

At the same time, he is interested in the IP of his demand in any city, rapid payback and high yield.
How to open a car wash? For the prosperity of the future enterprise, it is appropriate to arm a business plan, which will contribute to minimizing errors in the process of creating and work, as well as increasing profits. We will understand how much money you need to have to open the car wash, that for this you need and where to start.

Opening car wash: Important moments

The future entrepreneur before proceeding to develop a business plan, it is important to solve some fundamental issues.

Type of car wash

Most common:

1. Mobile. Acts on the basis of the vehicle (usually Gazelle). Due to the ease of movement, this washing is suitable for work anywhere.

   

2. Portal. Equipped with automated systems. This gives advantages - good bandwidth and big income. However, the cost of imported equipment is sufficiently high, due to which the payback period is incremented several times.

   

3. Self-service. It implies the procedure by the owner by the owner. Such a sink is convenient for IP, as it shifts responsibility for possible damage to the car on customers and saves on staff. However, this business needs large investments and is advisable only in big cities.

   

4. Manual. Does not require a significant infusion when opening. Maintenance of customer vehicles is carried out by the washer. Water is fed under pressure special devices.

   

5. Tunnel. It assumes the passage of the car through the washing equipment in the conveyor. The arrangement of this sink is quite expensive.

   

6. Dry. Does not imply the use of water. Washing occurs by spraying a special spray (contains surfactants, polymer and silicone oils), which turns the dirt into the capsule. They are cleaned by the washer with the microfiber.

   

7. Cargo. In the Russian Federation, very few similar carkers, their profitability at the entrance to major cities may be very high. The cost of washing one wagon 1000-1500r. But it is necessary to create large rooms and not standard equipment.

   

Make a bias or high performance at a minimum of services, or on excellent quality, along with a wide range (black black, engine washing, salon polishing, dry cleaning, etc.).

Room

Must hold 2-5 cars. Two boxes for a start are quite enough. Only the correct location can provide permanent loading of space.

Excellent if you manage to rent a room near the parking lot. Potential customers are unlikely to pass by. There are also places near the petrol stations, a hundred on the lively tracks, bouncer.

Coordination and permission. One of the most difficult issues.

To obtain permits for the opening of the sink, it is necessary to conduct an examination of the project in the following instances:

• labor protection service;
• nature Protection Service;
• firefighters;
• at the State Council;
• in architecture.

This is feasible in the presence of patience and time.

Equipment

Presented mainly by foreign stamps: Karcher, Carebridge, Comet, Islobal, California Kleindiest, Ceccato, Wedner, Wap, Wesumat. Do not save on quality. Cheap options will not last long, besides there is a risk of damaging the customer's car. A complete set of necessary equipment will naturally depend on the specifics of the washing.

Take care of the purchase of water recycling system (cleaning liquid waste). Without it, you can just forbid to work.

Now that you understand what questions it is necessary to decide which articles of expenses should be reflected in the business plan, you can proceed to writing it.

Example of a ready business plan

The desire to open your own car wash is quite feasible. To do this, you need to purchase equipment, rent a ready-made boxing or a plot for its arrangement, as well as settle bureaucratic formalities. Purchase of cleaning products and attracting personnel - cases are minor. Let us give an example of a document that explains all the nuances of the organization of a manual contactless car wash with 2 posts.

1. Goals and objectives

The goal of the project is to create a car wash to implement the spectrum of available and quality services to customers.

The tasks are reduced to the fact that the enterprise must provide the owner (founders) and the personnel sustainable income. In the short term (1 year), the return of invested investments is envisaged. In the medium term (3 years), it is planned to form a 5-thousand client base, expand the list and scope of services provided. This will be achieved at the expense of an active advertising company, a high level of work and a good service.

2. Service description

Complex services (external cleaning of auto, trunk cleaning, body polishing, dry cleaning, engine washing) will be provided at competitive prices through the use of modern equipment and quality chemicals based on direct cooperation with suppliers.

The project is designed for consumers, the preferential number of which is the individual entrepreneurs and representatives of the middle class.

The mode of operation is assumed from 8 to 23 daily. The staff will be involved.

3. Market analysis

A stable growth in the number of motorists on the roads throughout Russia provokes an increased demand for vehicle service services. Of course, some of them prefer to wash the cars in their own garage. However, most top managers and entrepreneurs, however, like strongly occupied people, prefer to entrust the work by specialists for a fee. This gives grounds to consider such a business in demand and quite profitable.

In such a business, there is a pronounced seasonal factor. In the summer and winter months, the demand for car washing is low, while in the autumn and spring months - extremely elevated.

It is worth noting that the competition in the specified sector is high. Today in the major city of car wash can be found literally on each turn. The situation saves the fact that there are many types of them. Thanks to the delimitation of methods for the provision of services, their list, the categories of consumers, the availability of certain groups, you can form the advantages that will not be analogs in the nearby area. The trend of increasing the number of vehicles in the next 10 years will stimulate the demand for their professional sink.

4. Marketing Plan

The room of the car washes is near a hundred in the residential area. This favors attracting customer stream. To increase the number of services of services, it is planned to hold a loyalty program:

• subscriptions on the number of washes (10, 25, 50);
• discounts for comprehensive service;
• each 10 washer in half the price.

5. Production plan

It is necessary for a full organization of the workflow to issue package of documents:

• sv-in registration of LLC / IP;
• sv-in registration in GNI;
• coordinated with all services and the approved car wash project;
• rental agreement on the premises / land plot;
• contract for the purchase of water;
• contract for connecting to power grids;
• treaty for the utilization of TBW, used water, dry residue due to washing activities.

Room An area of \u200b\u200b80 m 2 (of which 60 m 2 for 2 posts, 20 m 2 - the rest of the room), as well as the land plot of 80 m 2 for opening a car wash is rented. It is planned to conduct some repair work in the amount of 12, thousand $:

• improvement of the territory - 2, 5 thousand $;
• the decoration of the room is $ 4 thousand;
• water supply / plum - $ 5 thousand;
• installation of equipment - 1 thousand $.

Consumables, auto chemicals and equipment will be purchased from official dealers of manufacturers. Initially to be purchased the following equipment:

• AVD without heating - 2 pcs. / $ 1636;
• autoading - 1 pc. / 27 $;
• pC / $ 776;
• mounting kit - 2 pcs / 2214 $;
• membrane filter - 2 pcs. / $ 50;
• pressure enhancement module - 1 pc. / 939 $;
• foam nozzle - 2 pcs. / 80 $;
• switch manual "Rolver / clean" - 2 pcs / 193 $;
• water purification system - 1 pc. / 5105 $;
• filter of fine liquid purification - 2 pcs. / $ 206.

Staff There are 5 people. 4 car wash will work on two sewn (s / n - $ 800), cashier accountant - daily (s / n - 1 thousand $). The total cost of labor will amount to 4, 2 thousand $ / month.

Required resources Attached at the expense of personal funds of the owner (founders). Lending, as a source of financing, is not considered at the initial stage. Real objects are rented for 10 years.

6. Financial plan

Initial investments will be 36, 9 thousand $, of which: one-time investments - 28, 9 thousand $, costs for 1 month of operation - $ 8 thousand.

Estimated revenue. In normal operation mode, daylight load 1 post - 22 cars. Consequently, the car wash will be able to serve a monthly 1320 car (2 x 22 units x 30 days).

Accepted for the original value of the basic service average check $ 10. Monthly revenue will be: 1 320 x $ 10 \u003d $ 13,200. Less profit costs will be: 13 200 - 8 000 \u003d $ 5,200. Net profit on average after paying taxes will be approximately $ 4,550.

The seasonal factor can provoke the deviation of the indicators from those indicated by 30%. Accordingly, the size of the monthly net profit can fluctuate in the range of $ 1,150-8,000.

Profitability. Return of investments will occur on the period of 8-10 months. Playback of the project is high - 38%. In this case, the profitability coefficient of total profit will be up to 50%, the net profit coefficient is up to 45%.

7. Risk analysis.

The risks of the average degree may arise due to problems with the inspection bodies, damage to the equipment or the lack of qualified personnel. Possible force majeure situations.

Car wash - promising direction in the provision of transport services. It is thorough to the question of its discovery, because the risk of losing the invested funds (rather, is great.

The business plan is necessary if there is a lending or investors are involved. In the process of independently writing a business plan, an entrepreneur becomes clear the schemes and the principles of the operation of washing for machines for machines, which subsequently helps intelligently manage the project.

Every day, with each kilometer, any car in one degree or another is contaminated. We all accustomed to see the car wash for SUVs, minibuses and passenger cars, however places where you can wash a wagon 20 meters long, it is not enough. Not every production, and even more the more productive warehouse will not miss the dirty car to its territory, such requirements for heavy trucks are more often found on warehouse grocery bases. If the car wash is available in almost every city for passenger cars, then in the case of heavy trucks, statistics leaves much to be desired.

Major consumers are truckers drivers, bus drivers, and further fleet. Because the flight can last 5 or more days (sometimes comes to 2-3 weeks), then drivers have to live in their cars. There they eat, sleep and live. Naturally, the cabin must be an order and purity. But they do not forget about the outer part of the truck, therefore they use the services of car wash.

The essence of business ideas is to satisfy the need for drivers and cargo transport owners in the car wash of heavy trucks, tractors, buses.

Experts argue that car wash as a business is a very profitable business. And in order for it to bring a real income, a number of most important moments should be taken into account

It is assumed that the funds will provide the bank, or investors, also that the business start costs are not great, the portal washing can be taken into lease.

Capital investments - 2740.8 thousand rubles.

Net profit - 409 thousand rubles.

Payback period - 6-7 months.

Profitability Sales - 68,2%.

2. Business, product or service description

It is planned to start a business from one portal installation worth 2.5 million rubles. After the payback of the first installation, it is planned to put a second portal sink.

After two installations begin to bring a stable income, it is planned to put a stationary sink with the same portal installation. It will be possible to expand the range of services, for example, it is to open a tireage, because you should always develop.

Also open a small store of auto parts consumables, i.e., it is a car, filters, various liquids as Tosol, antifreeze, mixtures for diesel extracts, etc. Later to open the car wash for passenger cars.

3. Sales Market Description

This business only begins to gain momentum in our country. And it develops at the moment not very quickly. Not very developed in our city.

Sink trucks as a business is not only promising, but also a highly profitable enterprise. Profit from such activities can significantly exceed the income obtained from car washes for passenger cars.

Enough to compare the cost of services:

• The owner of the passenger car, washing the car costs 250 rubles. (The average service price).
• The minimum cost of cargo washing varies from 1,000 to 2,000 rubles.

Therefore, it is worth actively developing this industry, it will bring considerable profit, will give the opportunity to owners of cargo cars to keep your cargo car clean, and will provide people with jobs.

In our city according to the portal 2GIS 9 car washes for trucks. For passenger cars, car washes over 45. These are the main competitors. Most of them are located on the outskirts of the city, i.e., in places where a fairly large flow of cars.

Place car wash

The competitive advantage is supposed to be achieved by choosing a place for car wash and additional services. The place under the car wash is located along the country highway.

Because This site is on the outskirts of the city, the flow of both cargo and passenger cars is provided, especially in spring, summer and autumn.

4. Sales and Marketing

5. Organizational structure

First you need to decide on the form of business organization. Here are two options: or registration as an IP (individual entrepreneur), or the "opening" of a legal entity, for example, LLC. Each of these forms has its pros and cons, so to make it easier to make a choice, you need to get acquainted in more detail with each of them.

As for registering as an IP and the opening of a legal entity, state registration is required, the procedure for which is determined by the Federal Law on Registration of Legal Entities and Individual Entrepreneurs. When contacting the registering authority, it is necessary to make a statement on the prescribed form, to prepare and submit constituent documents, as well as to pay state duty.
The next step will be obtaining permits that allow you to engage in a car wash.

In particular, this is:

• the resolution from the local authorities leading to the territory on which it is planned to open a car wash. To obtain it, it is necessary to submit a letter to the administration of the city or the district to allocate the land under its construction;
• the car wash project, which is developed by the project organization. In mandatory, this project must comply with the current sanitary-epidemiological, architectural, environmental and fire standards and be agreed with bodies responsible for compliance with all these norms;
• permissions of the Committee of Architecture, SanEpidstation, Environmental Management, Fire Protection and Labor Protection for the provision of services for washing vehicles. In the absence of at least one of the conclusions listed here, the project will not be approved;
• act to permanent or temporary ownership of land, which is compiled after the approval of the project. Only after receiving this document, the Earth stands out and issues a warrant for the construction of your object.

This is a list of key documents that are necessary for opening a car wash. There are no special requirements for their compilation and form.

6. Financial plan

7. Risk factors

Let us estimate the possible risks of the project on a 5-point scale.

External:

• Probable change in legislation. Risk assessment - 1. This risk can tighten the environment for the development of the case and decrease in the level of profitability. Compensation is carried out at the organizational moment in the introduction of the form of government, type of property and form of taxation.
• War, natural disasters, cataclysms, accidents and emergencies. Risk assessment - 1. The event objectively may entail large material losses. Property can be badly damaged or destroyed. However, this risk is governed by the insurance service.
• Opening in the city, with the population of 410000, new miles, price reduction in competitors. Risk assessment - 3. As we have said, the demand exceeds the proposal, but income may fall insignificantly. This is governed by the creation of a personal base of customers, active promotions and developments of interesting proposals. It is necessary to encourage the client for its correct choice.
• Seasonal decrease in the number of services. Risk assessment - 5. This risk does not have clear limits in time. It all depends on the weather. This risk is managed by marketing policies, shares, reducing the number of employees.

• Capital investments: 2,400,000 rubles,
• Average monthly revenue: 352 000 rubles,
• Net profit: 178 00 rubles,
• Payback: 14 months!

 

The article presents a ready business plan for the opening of an autonomous modular car wash. You will learn how much money needs to open, the number of personnel, potential income, profitability and payback periods.

1. How to open an autonomous mobile car wash

In Russia, the number of cars increases every year. According to the information portal of the API (reference) as of January 1, 2012, more than 35 million cars were registered in Russia.

Most car owners belong to their cars as living beings, carefully care for them, try to keep clean. In connection, the car wash is a very profitable and promising business in Russia.

Relatively recently, a new direction appeared on the Russian car melters market: the production of completely autonomous mobile car miles. In this business, we will try to reveal all the features of the new product.

1.1. Benefits of mobile car wash

Compared to stationary, mobile autonomous car wash have the following advantages:

• Not required in the construction of the foundation
• Quick commissioning
• Have all permits of the SES, as well as the certificate for the fire conclusion.
• The sewage is not required, since the module installed equipment for the revolving water purification.
• No need to connect electricity, sewage, plumbing and other infrastructure lines.
• Easily dismantled and transported to a new place.

1.2. Location car wash

To the question of the selection of location for the car wash, it is necessary to come seriously, as the success of the entire enterprise depends on this.

It will be optimally placed washing near the busy track (next to the gas station) or near the large shopping center. It is also worth paying attention to the presence of a convenient entrance and travel for transport. If the territory allows, it is necessary to provide a small parking for waiting for cars.

Once you decide on the placement location, it is necessary to resolve the issue with a land rental for installing a mobile car wash. To do this, you need to contact the administration of the area in which you plan to open the sink and clarify who owns the land.

If the land plot is owned by the state, the rental cost will be not high, but if privately owned, the price of rent can be several times higher.

Important moment: When installing a mobile car wash, the presence of electrical networks, water supply and sewage is required, so this washing is completely autonomous and has the necessary equipment for work: the water concentrates in containers and exported-zero, and electricity is generated by a diesel generator.

1.3. Required equipment for autonomous car wash

Currently, a lot of proposal for sales of autonomous modular car washes, we stayed on the offer of the company Aquarius LLC

Aquarius LLC is a developer and manufacturer of autonomous mobile car carriers under the AMAR-1 brand.

Mobile car wash is a modular container type unit, which includes an autonomous source of power supply (diesel generator), equipment for manual washing, capacitance for pure and waste water, as well as a water purification system for a revolving water supply on a closed cycle.

Also the kit to wash goes a complete package of documents required for work:

1. Conclusion of the SES.
2. Fire imprisonment.
3. Certificate of conformity.
4. Passport.
5. Manual

Thus, when buying an autonomous modular sink, it is only necessary to agree on renting a land plot, find personnel and can be started.

The cost of the module for 2 cars is worth 2 250 000 rubles

1.4. Staff

For servicing car washes on 2 cars, 4 people are enough. They work shifting, two in two, 12 hours. Sentillary salary, 20% of the cost of work, payment daily. All issues related to the procurement of products, the decision of the administrative issues is in the conduct of the business owner.

2. Financial model

• Type of activity: Mobile car wash on 2 parking lot
• Location: in the urban art, near the busy road, there is a gas station nearby. The size of the city is 400,000 people.
• The average cost of washing is 400 rubles.

2.1. Capital costs for opening a car wash

2.2. Revenue

The activity of the car washes is subject to significant seasonal fluctuations, so the growth of revenues falls on March - October, and the period of November-February is observed a decrease in revenue.

Revenue for 2 cars, located in the urban feature and near the lively route, is presented in Table:

	Revenue, in rubles.
medium revenue

2.3. Cost price

Naming of expenditures	Day flow	Cost, for unit.	Consumption, per shift, in rubles.	Monthly Development / 30 Shift
Expenses for diesel fuel (2.4 liters per hour)
Generator maintenance costs
Water replacement costs
Expenses for replacing cathridge filters
Consumables (shampoo, rags, etc.)
other expenses
Total cost

2.4. General expenses

2.5. Calculation of profitability

2.6. Payback calculation

The payback of the modular car wash on 2 vehicles is 13.4 months.

3. Organizational moments

3.1. Organizational form

To begin the provision of services to the population in washing, it is necessary to register with the IFTS. The organizational form of an individual entrepreneur is optimally suitable. (With this form of activities, constituent documents and authorized capital is not required)

3.2. Taxation system

According to the Tax Code of the Russian Federation, the car wash is subject to a simplified tax system: UNVD.

For those regions where ENVD does not apply, the possible application of a simplified taxation system (USN), income minus costs.

3.3. Accounting

The tax and accounting car wash is quite simple and does not take much time, it is not advisable to keep in the state of the accountant. In this regard, it is best to notice accounting yourself using the online service "My Business" - this will allow you to save money (you will receive a full-fledged accounting for less than 1,000 rubles. Per month), as well as its time (service is fully automated And simple to "Office").

Risk analysis for mobile car wash business plan

In the course of organizational and operating activities, the project functioning may be accompanied by a number of negative factors. In general, the threat is given in the analysis of risk factors and the possibilities of opening a mobile car wash. To determine the degree of influence of risks and their actual business danger, it is necessary to detail the threats by high-quality and quantitative analysis.

Qualitative risk analysis implies an expert assessment of the likelihood of a threat. Quantitative indicators reflect the actual magnitude and degree of impact of it on the main components of the project.

Qualitative analysis of the risks of the project

Risks are divided into external and internal. These threats that occur under the influence of general economic influence and are not related to management processes, are called macros risks. Those threats that directly depend on the organization of business, project management, the actual implementation of the business plan are internal risks.

Table 1. Basic External Project Risks

Risk name	Risk assessment
Change of regulatory and regulatory legislation		The risk can lead to tightening business conditions and reduce its profitability. Risk compensation occurs at the organizational stage when creating a form of management, property and taxation.
Opening in the city N with a population of 400 thousand years., Activation and dumping direct competitors		The emergence of new market operators leads to redistribution of profits (demand may increase slightly, while the number of competitors is at times). The risk of creating its own client base, active sales and development of a unique trading offer (ITP). Consumer loyalty should be stimulated due to effective programs.
Seasonal decline in sales		The risk does not have clear predicted temporary boundaries (as in other types of business) and is subject to the influence of weather conditions. The threat of reducing average annual income indicators significantly increases the expenditure part of the business (efficiency efficiency, personnel content). The risk is levied by the development of a competent marketing strategy, the displacement of seasonal accents in sales and effective advertising policies.
Vandalism, Natural Cataclysms and force majeure circumstances		The risk can lead to damage. What entails expensive repair and recovery. The risk is compensated by insurance service.

As a rule, all external threats are leveled by the competent organizational component. With proper planning and development of anti-crisis strategies, external risks are only a predicted consequence, which is compensated by the prepared measures. A much greater danger to business contain internal risks.

Table 2. The main internal risks of the project

Risk name	Risk assessment	Risk Characteristics and Reacting Methods
Error geomarketing location		The risk of error with the location point of the car wash has a greater degree of probability and significant consequences. To eliminate the wrong decision can be a high-quality geomarketing analysis of the area, transport streams, infrastructure, etc., which will give incoming data to predict sales, taking into account the density of potential customers.
Low level of personnel competence, leak, low probability of financial motivation		The risk is due to the low prestige of the profession, which leads to the filling in the labor market by people with low intellectual data (or temporary personnel). In turn, such a personnel makes a small financial capacity and is simplerly sensitive to financial motivation. Low quality service, irresponsible attitude towards the property of the sink, incompetence leads to the lost profits. The risk of the system of total control and punishment, the rigid standardization of the work of ordinary personnel is leveling.
Technological risks		The selected technology and the range can entail a number of difficulties in view of the illiterate or non-targeted use of technical capacities. The failure of the water supply and disposal system, the power units will lead to a stopping of business processes and direct losses. The risk at the organizational stage is leveling the creation of compensating or duplicate emergency systems, at the functional stage - the introduction of a competent serving personnel unit (engineer) and conducting planned repair and preventive work.

Quantitative analysis of the risks of the project

All risks, both internal and external, have a total negative result of the decline in profits up to the bankruptcy of the project. Owning probable reasons, real threats of reducing business profitability can be:

• unforeseen technological and technical risks;
• opening in the city N with a population of 400 thousand years., Activation and dumping direct competitors;
• reduced consumer demand as a result:
  • errors of geomarketing location;
  • low quality service;
  • seasonal oscillation.

The degree of influence of unforeseen technological and technical risks

It is calculated based on the average bandwidth of the car wash. For the average period necessary for emergency troubleshooting, it is accepted by 4.5 hours (given the type of equipment: an autonomous source of power supply (diesel generator), pumps, water purification system for revolving water supply via a closed cycle, etc.).

With the average loading of the car wash in the amount of 30 cars / day (see the analysis of the risk factors and the opening capabilities of the mobile car wash), direct losses can be:

(30/24) * 4.5 \u003d 5,625 miles * 400 rubles \u003d 2250 rubles (affected revenue) + 12000 (repair and restoration work with material) + 2500 (part of the organizational expenses per downtime) \u003d 16750 rubles - direct Losses on one breakdown, which is about 4.7% of the total monthly income.

With the wear of the equipment, these costs will increase monthly.

Thus, the possible financial values \u200b\u200bof risk make it possible to consider an increase in state by 1 unit (equipment engineer) as a necessity, which will also reduce compensation costs taking into account the wages of the competent specialist (16.5 thousand / RUB).

The degree of influence of the competitive environment

The relative calculation of the capacity of the market of the city of N with a population of 400 thousand people, presented in the analysis of the risk factors and the possibilities of opening a mobile car wash, demonstrates the prevalence of demand over the number of proposals (data is shown as an example): "With an average sink frequency 1 time / 9 days, turnover One sink can vary within the middle of the maximum of 630 thousand rubles / month with a capacity of 50-55 miles / day. "

Thus, with the overwhelming majority of manual fine miles, specialized large sinks are occupied in a financial capacity, which, together with mobile sinks and suggestions, compile a competitive environment. The loss step with a total market share in 1.2% is insignificant.

Reducing consumer demand due to organizational errors (location, maintenance, lack of seasonal compensation).

The risk is calculated on the basis of the average loss indicators and the dependence of demand from additional factors: the convenience of the location (up to 65%), the level of service (up to 48%), promotions and special offers (up to 22%).

Thus, geolocation error can lead to a loss of up to 220 thousand rubles (to comparison, the geormarketing analysis costs about 3.5-5 thousand / RUB), low quality service - to loss up to 150 thousand rubles; The lack of seasonal compensation leads to a decrease in average annual indicators by 70 thousand rubles.

On average, the risk threatens with losses up to 70% of profit and is the most weighty. This provision requires a detailed analysis of the company's capabilities, developing a marketing and organizational plan, creating a qualitative long-term advertising strategy.

Project risk ranking

The most likely the risks of decline in demand due to organizational mistakes and technological risks are the most critical threats.

The fundamental point is to determine location location. An error in choosing the placement can lead to irreplaceable losses. Low level of service enhances the risk of the effect of the competitive environment.

Common threats for project - favorable. The market is under development and demand significantly exceeds sentences, having a tendency to increase. With a literate organizational approach, the business is promising and allows you to very flexibly respond to the emergence of any risk, which should be carefully related to marketing planning, hard-to-regulate workers and service processes, active promotion of services.

Editor's Note:An interesting version of the opening of the car wash is the purchase of a successful business model, in this version there are its advantages (the entrepreneur acquires the already accumulated experience, a certain set of knowledge, software developments and much more) and cons (for experience it is necessary to pay money (royalties, pauskal fee)). But consider buying a franchise as one of the ways of the start definitely stands.

Addition

If you need an extended business plan, read the company's offer Biplan Conslating. There are 2 options for downloading: paid and free. The paid version contains all the necessary calculations to obtain a loan and subsidies. .

Sample of a brief description of the project:

Activities: stationary car wash.

Location: You need to specify where the service is located, an approximate population of the district, an approximate number of potential customers.

Area: 60 square meters.

Shape of ownership: Rent.

Schedule: 7: 00-21: 00, without days off.

Documents for car wash

It should be registered as IPBy selecting the code OKVED 74.70.2 - "Cleaning and cleaning of vehicles". You can start work, only by collecting a full package of permits from government instances. Help and permissions for opening a car wash:

• Conclusion from the local fire safety service;
• Lease agreement and BTI plan on the room;
• Sanitary and epidemiological conclusion. A complete list of requirements and documentation is provided in the order of Rospotrebnadzor No. 776 of 11/21/2005 "On the sanitary and epidemiological examination of various activities";
• The list of services to the institution agreed with the Gossennadzor;
• Certificate of labor protection service;
• Permission from the Nature Conservation Service. To obtain, you will need a developed scheme for the implementation of waste plum;
• Contracts with communal services: on disposal of household waste, disinfection, disinsection, etc.;
• Permission to open the institution in the selected place from Rospotrebnadzor. Issued on the basis of consideration of all the above documents.

The approximate cost of registration and design documentation is $ 1,200.

To run the project faster To work, it is worth attracting lawyers or special companies involved in the preparation of permits.

Production plan

The business plan for opening a car wash must begin with the selection of the location and arrangement of the room.

Where is it profitable to open a car wash from scratch?

The best places: at the entrance to the city (drivers want to wash the car after a long journey or before the trip), near the border and customs posts, next to the gas stations, parking lots, car services. Alternatively, it will be a place in a dense-seated greater area. Such a point will serve mostly regular customers. Located near the large shopping center, you can count on visiting the owners of expensive cars. Customer may be less, but the average check is higher.

The establishment should be at a distance of at least 70 m from residential buildings. Important condition - The service is accommodated next to the large roads, should have a good entrance / departure and parking spaces.

Requirements for the room

If the leased object was not previously used under car wash, it will have to take care of the development of wastewater drain, because water consumption at such an enterprise is very large. Ideally, the drain should lead to the central water supply line, otherwise you will have to design a waste hole. Such works are cost from $ 700-800.

Calculation of costs We produce based on the fact that the building is rented with the equipped drain system. Other room requirements: waterproofing and thermal insulation, good lighting.

Example of distribution of space: The service consists of two boxes (width of each 4 meter, length - 6 meters, the height of the ceilings is 3 meters). These are universal sizes that allow equally servicing passenger and trucks. The remaining 12 sq. M. M - Waiting area for customers. Administrator works here. The required area adjacent to the sequin area is from 30-40 square meters. m.

If you rent a virtually ready-made area with asphalt entrance and all necessary communications, the monthly fee will be about $ 700-800. For redecoration and additional isolation from moisture, approximately $ 2500 will be required.

Technical base

Our car wash is focused on manual work, such equipment is cheaper and faster pays off, especially in the scale of small cities.

Required equipment for car wash:

1. High pressure apparatus with water heating (two pieces) - 1200-1300 $. It is worth purchasing two devices of different power. One for non-silver contaminants (400-500 l / h with a capacity of 400-500 l / h) and one more powerful (800-900 l / h). Best manufacturer - Karcher;
2. Professional vacuum cleaner for dry and wet cleaning (two pieces) - $ 1000. Elsea, Nilfisk-Alto, Baiyun;
3. Two foam generator - $ 650. Procar, Karcher, AE
4. The apparatus of chemical cleaning is $ 150. Karcher;
5. Claiming - 1200-1300 $. AROS, AQUA;
6. Small inventory (Trolley for tools and detergents, scrapers and heroes, napkins, rags, scoops, brushes, gloves, etc.) - $ 100;
7. Autochemistry (automampoys, windows, glasses, cooling glasses, cold and hot wax, polyroli) - $ 150.

The price of a set of equipment for washing - in the area of \u200b\u200b$ 4500.

What do you need to improve the waiting area? Administrator desk with telephone and computer, sofa, 4 chairs, coffee table, LCD TV and vending machine with tea and coffee. Or you can offer customers coffee for free as a bonus for order.

But the installation of a vending machine will allow you to earn additional funds from the awaiting visitors. Used machine brand Necta, VENDSHOP, SAECO is really acquired for $ 1200-1300. Foyer's arrangement will require investments in the amount of $ 2500.

Services and pricing

We form an exemplary price list. Each service is slightly different in price, depending on the type of car. Main list:

• Full body sink (with foam and drying) - 4.5-5 $;
• Express car wash (mudding without drying) - $ 3-3.5;
• The usual cleaning of the cabin with a vacuum cleaner, the washing of glasses and plating the doors -4-5 $;
• Motor wash and engine compartment - 5-7 $;
• Washing and cleaning of the trunk with a vacuum cleaner - $ 3-4;
• Black bumper and rubber black - $ 3-4;
• Body polishing - $ 7.5-9;
• Body treatment with liquid wax - $ 3-3.5;
• Washing all glass - $ 3;
• Washing wheels with drying - 1.7-2.3 $;
• Dry cleaning of wheels - $ 2.1-3;
• Removal of spots from the body (bitumen, traces of insects) - 3-4 $;
• Disk polishing - $ 3-3.5;
• Cleaning mats - $ 0.8;
• Cleaning the interior from fur and animal wool - 2.6-2.8 $;
• Cleansing and air conditioning - 2.5-3.3 $;
• Salon dry cleaning - $ 62-92.

Organizational plan

One car accounts for one employee, two work is required for two posts. Optimal labor schedule - day after two. You will need to hire six washers, administrator, cleaning lady. Accounting is given to outsourcing. Monthly salary fund - in the area of \u200b\u200b$ 3200.

Marketing strategy

In addition to a bright signboard, you should get a pillar with a road signpost to car wash. It is set to the street during the work of the institution and does not require agreement with the authorities as outdoor advertising. Its cost is about $ 60.

You can put a road sign with a motion direction pointer and distance to your service. This requires coordination with the traffic police (in particular, justifications on the road traffic scheme at the selected area), and the manufacture and installation of the mark cost $ 150-200.

Sales stimulation

To attract new customers and acquisitions of constant, you need to develop discounts, offer promotions and discounts. It is possible to offer any service as a gift to the main set (for example, the blacks of rubber when ordering in the amount of $ 5). Proposals such as "Each Fifth Wash as a Gift" suggestions, "25% discount on all work on the last day of the month", etc.

In the first days really Attract the attention of signs from the category "We opened! Discount for washing 50%! "

A beginner business can receive visitors through gift subscriptions for minor services, such as cleaning trunk, glasses, rugs.

Financial plan

We calculate how much it costs to open a car wash and how much you can earn. Make up the financial plan is necessary, taking into account possible unforeseen expenses.

Capital expenditures:

1. Documentation design - $ 1200;
2. Repair - $ 2500;
3. For three months rent for three months - $ 2,200;
4. Buying equipment and furniture, technology - $ 7000;
5. Signboard, attachments to advertising - $ 300;
6. Unforeseen expenses - $ 500-700.

Total turnkey car wash on 2 posts will cost approximately 14 thousand dollars. Monthly costs consist of paying utilities, leases, purchases of auto chemicals, payout payments and amount to about $ 4500.

Determine the calculations of profits. Two posts for the 14-hour working day are able to serve 50-55 cars. The middle check is $ 4.5. Monthly car wash revenue - approximately $ 7000. An additional income of $ 200-300 will bring a coffee machine. Net profit - in the area of \u200b\u200b$ 2800.

This is a detailed description, with minimal cost. The project pays off for 7-8 months and begins to bring a stable income. Increase profits real due to the opening of an additional post.