Business planning of educational institutions. Business plan of an educational institution: current project in successful execution Business plan in the field of education


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Purpose of the business plan: implementation of the target “Development Program for Municipal Educational Institution Gymnasium No. 24” for the provision of educational services to the population for 2006-2011.

The program is a long-term normative and management document that characterizes existing achievements and problems, the main goals, objectives and directions of the educational process, features of resource support for the pedagogical process and its innovative transformations, the main planned goals, deadlines and technologies for their implementation.

Business plan objectives:

  1. Determination of specific areas of activity of the gymnasium (educational services, additional education services, including sports, artistic, aesthetic, musical, etc.
  2. Assessing the competitiveness of services provided by the gymnasium.
  3. Assessing the compliance of human and material resources with the goals set.
  4. Assessing the possibilities of modernizing methods of material incentives for teachers.
  5. Development of a system of social partnership and attraction of potential philanthropists.
  6. Improving the system of spending budgetary and extrabudgetary funds.

Potential effectiveness of the project.

  • obtaining objective performance results for a certain period;
  • increasing the degree of innovation and quality of education;
  • promotion professional excellence teaching staff;
  • increasing sources of funding;
  • strengthening the material and technical base of the gymnasium.

Services offered and their purpose.

The gymnasium offers the city population a wide range of educational services:

  • educational services, including training of schoolchildren in standard and adapted programs of the basic curriculum, training in programs for in-depth study of the subject, training in programs using the gymnasium component (expansion of curriculum in subjects), introduction of new subjects, special courses, electives not provided for in the basic curriculum (“school component”);
  • additional education services (clubs, sections and courses) in accordance with the social order of the population (programs “Gamma”, “Accord”, “Ekomir”);
  • educational services for the preparation and adaptation of preschool children to the conditions of school life (the “Preschooler’s School” program);
  • services for preparing graduate students for admission to universities, for passing exams in the form of the Unified State Examination and new form in 9th grade (program “Chance”);
  • health care services, healthy promotion lifestyle, sports sections (Health League program);
  • services to provide cultural leisure for gymnasium students;
  • services to ensure the safety of gymnasium students.

Potential consumers of services:

Mainly the population of the Krasnaya Gorka microdistrict, as well as other residents of the northern part of the city of Lyubertsy, Moscow region

Structure of competitors' services.

The educational space of the northern part of the city of Lyubertsy includes 6 educational institutions, over 10 preschool education institutions, a branch of the Institute of Higher Education and Science, 2 additional education institutions, 1 cultural institution. In this regard, the range of educational services offered by the gymnasium turned out to be partially identical to those services offered by other educational institutions. There was a need to expand the range of services and develop additional education programs in accordance with the social order of the population, to revise the operating hours of the gymnasium through a variety of forms of extracurricular and extracurricular work.

Benefits received by consumers of gymnasium services.

  • high quality of education through budget funding, facilitating admission to universities on a budgetary basis;
  • multidirectionality and differentiation of education in the gymnasium;
  • communication with universities in Moscow;
  • high level vocational training teaching staff;
  • variety of additional services offered;
  • high level and wide range of cultural and leisure activities;
  • developed and implemented system of extracurricular educational activities with the involvement of Moscow museums;
  • modern material and technical equipment of classrooms;
  • uniqueness of the organization of the educational process;
  • introduction of a 10-point system for assessing student knowledge, creating a comfortable environment in the classroom;
  • the functioning of an educational system that creates an alternative to self-destructive behavior (drug addiction, alcoholism, gambling addiction);
  • flexibility and democracy in the management style of the gymnasium;
  • high degree innovativeness of the educational process.

Financing of educational institutions is carried out at the expense of local and regional budgets and today cannot provide all the needs of the gymnasium and fully contribute to its continuous development, therefore there is a need to find other forms of financial support. economic activity, in additional sources of budgetary and extra-budgetary funding.

Marketing plan.

  1. improve the quality of education;
  2. improve the incentive system (including material incentives) to attract highly qualified personnel, including university teachers and employees of scientific institutions;
  3. intensify participation in various creative competitions and projects, including Russian and international;
  4. enhance advertising campaign in the media;
  5. constantly improve the material and technical base of the gymnasium;
  6. expand the network of social partners of the gymnasium;
  7. constantly look for other types of economic activity.

Manufacturing program.

Municipal educational institution gymnasium No. 24 is located in the center of a residential microdistrict, not far from the Lyubertsy railway station, has a bus connection with the entire Northern part of the city, so it is easy to get to the gymnasium from anywhere in Lyubertsy.

The institutions of additional education and cultural institutions located on the North side are located at a relative distance (15-20 minutes walk from the microdistrict of the gymnasium), therefore there is a need to more widely develop the system of additional education in the gymnasium, as well as to attract specialists from institutions of additional education and recreational centers to work in the gymnasium - through the opening of clubs on the basis of the gymnasium by concluding cooperation agreements with these institutions.

There is no library in the northern part of Lyubertsy, so students have a real need to make wider use of the school library's capabilities.

Programs implemented in the gymnasium using budget funding.

1. General education.

No. Levels of education Programs
1. Primary general education. Training according to standard state programs.

2. Early English Language Programs

3. Programs for in-depth study of the English language (from 2nd grade).

4. Training in innovative programs approved by the Ministry of Education of the Russian Federation: “School 2100”, INOS programs, etc.

5. Implementation of the variable part of the curriculum.

2. The introduction of subjects that expand the gymnasium component, as well as an increase in hours for deepening and expanding the main subjects of the curriculum. Basic general education.

1. Implementation of the invariant part of the curriculum.

3. Introduction of a second foreign language.

3. 5. Introduction of electives and special courses to increase student motivation and deepen (expand) certain topics of academic subjects. Secondary (complete) general education.

1. Implementation of the invariant part of the curriculum.

2. Programs for in-depth study of the English language.

3. Learning a second foreign language.

4. Implementation of the variable part of the curriculum. The introduction of subjects that expand the gymnasium component, as well as an increase in hours for deepening and expanding the main subjects of the curriculum. 5. Introduction of electives and special courses to deepen (expand) certain topics

And

educational subjects.

  • 2. Additional education. Main goals: security professional self-determination children;
  • providing educational motivation and creating the need for lifelong education, creating meaningful communication environments;
  • adaptation of children to life in a team and in society;
  • formation general culture personality based on national and world cultures;
  • assistance in vocational guidance for children and adolescents in accordance with the situation on the labor market;
  • formation of the need to maintain a healthy lifestyle;

To implement these tasks, additional education curricula have been developed in the following areas:

  1. Program “Gamma”: arts and crafts direction.
  2. Program “Accord”: musical and aesthetic direction.
  3. “Ekomir” program: environmental direction.
  4. “Health League” program: sports direction.
  5. “Chance” program: preparation for continuing education

Expected results:

  • mastering the basics of artistic culture and achieving by children, regardless of their talent, a fairly high level of artistic training.
  • development of performing and creative skills and abilities of each student:
  • development of the sphere of aesthetic feelings and thoughts of each child;
  • development of children’s communication abilities, reduction of anxiety levels and development of adequate self-esteem;
  • formation of active personal behavior in society;
  • laying the foundations healthy image life, strengthening mental, physical, moral health;
  • developing skills in team play and personal responsibility;
  • quality preparation of students for further education;
  • mastering the skills of early scientific and research creativity;
  • training in programs of extended and in-depth training in the subject (mathematics, Russian language, chemistry, physics, English language and etc.)

3. Programs implemented in the gymnasium through extra-budgetary funding.

Ways to implement the program:

1) Teachers' work primary classes, English teacher, school psychologist;

2) Material support (printed handouts, visual aids).

3) Conducting joint round tables, meetings, teacher councils with employees of the preschool educational institution;

4) Advanced training for ShBP teachers.

5) Consultations with a speech therapist.

Expected results:

  • communication abilities and basic social skills;
  • the ability to express one’s thoughts clearly and clearly;
  • the child’s readiness to study in 1st grade, stable motivation to study at school;
  • mastering the primary skills and abilities necessary for successful learning at school;

Since 2000, the parent Local Public Organization for Assistance to School No. 24 has been successfully operating in the gymnasium (certificate of state registration No. ... dated ... 2000). The goals of the activities of the International Organization for Assistance..., reflected in the Charter, are:

1) promoting the harmonious development of the personality of gymnasium students,

2) assistance to the teaching staff in creating the necessary conditions for the implementation educational process in the gymnasium,

3) involvement of employees and parents in improving the educational process and increasing its effectiveness.” (Article 2 “Objectives of the organization’s activities”).

Members of the organization can be individuals and legal entities “interested in the joint achievement of these goals” (clause 3.1 of the Charter), i.e. mainly parents of students. All voluntary contributions are spent, according to the Organization’s budget, for its statutory purposes, including the provision of additional educational services. The opportunity to provide additional educational services at the expense of extra-budgetary funding makes it possible to expand the network of additional education, ensure the receipt of services directly at the gymnasium and is, therefore, a powerful argument in favor of the gymnasium over its competitors.

IOO Assistance to School No. 24 is a non-profit, legally independent organization. All decisions on spending membership and target fees are made by the council of the local public organization.

Forms of remuneration, including additional material and social benefits.

The wages of employees of institutions include wage rates (official salaries), tariff rates, compensation and incentive payments.

The incentive portion of the salary is assigned for high-quality and creative performance job responsibilities, increasing labor efficiency, exceeding volume indicators, high labor productivity.

Incentive payments to employees of Municipal Educational Institution Gymnasium No. 24 are made with the aim of: improving the quality of educational and educational processes; strengthening the material interest of employees of municipal educational institution gymnasium No. 24; development of creative activity and initiative.

The source of financing the incentive part of wages are funds allocated for incentive payments, which amount to 10% of the base part of the wage fund for the current financial year.

Employees of Municipal Educational Institution Gymnasium No. 24 may be paid financial assistance. Employees are paid a holiday bonus and may also be paid a one-time bonus.

The incentive part of the wages for employees of municipal educational institution gymnasium No. 24 is established on the basis of a decision of the Governing Council by order of the director in accordance with the Regulations on the procedure for distributing the differentiated incentive part of wages to employees of municipal educational institution gymnasium No. 24/ (Adopted by the Governing Council “14” September 2007, put into effect by order No. ...)

Risk assessment.

  • availability of alternative services from competitors;
  • low solvency of residents of the microdistrict;
  • insufficient budget funding for the economic activities of the gymnasium;
  • the possibility of an outflow of highly qualified teaching staff to Moscow, because higher wages in the capital;
  • reduction in the student population due to the difficult demographic situation;
  • moral and physical wear and tear of equipment and communications;
  • reduction charitable assistance from the social partners of the gymnasium;
  • objective difficulties in the transition to a new wage system.

Financial plan.

Budget allocations.

Expenditure 2006 2007 According to estimates for 2008
Catering for schoolchildren (regional subventions)
Acquisition of library funds (regional subventions)
Purchasing educational equipment
Purchasing medicines (local budget)
Current repairs of buildings, structures and premises (local budget)
Subscription to periodical literature (newspapers, magazines) (local budget)
Private security (local budget)
Acquisition Supplies to accompany educational process (regional subventions and local budget)

Extrabudgetary allocations.

Voluntary targeted and membership contributions to the Municipal Educational Organization Assistance to School No. 24 are received unevenly throughout the calendar year, so these funds are spent “after the fact.”

Spending of extrabudgetary funds.

Estimated volume of financial support for the implementation of the Development Program of Municipal Educational Institution Gymnasium No. 24 (annually raised funds)

Amount of required financial support Planned channels for receiving funds What are the funds planned to be spent on?
1,000 thousand rubles. Funds from the local budget Repair of sewerage and water supply systems
900 thousand rubles. Funds from the local budget Installation of APS and fire warning systems
600 thousand rubles. Regional subventions Installing licensed software on a PC
300 thousand rubles. Extrabudgetary funds from the Municipal Educational Organization for assistance to school No. 24 Purchasing furniture for classrooms.
400 thousand rubles. Funds from philanthropists Cosmetic renovation of school premises

The full implementation of this plan is possible only with full funding of the Gymnasium Development Program, i.e. the business plan reflects the ideal model for financing an educational institution through all attracted sources of income.

Draft cost estimate for Municipal Educational Institution Gymnasium No. 24 (if a grant is received)

Directions for spending funds Amount of funds spent from the federal budget
1. Purchase of equipment for information technologies(multimedia equipment, interactive whiteboards) 650 thousand rubles.
2. Purchasing the necessary equipment to create a gym 190 thousand rubles.
3. Replenishment of the school media library. 20 thousand rubles
4. Purchase of encyclopedias, reference books, dictionaries for the school library. 10 thousand rubles
5. Installation of air conditioners in computer science classrooms (according to SanPiN requirements) 130 thousand rubles.

The article contains the main aspects of compilation business plan for an educational training center. The demand for educational services is growing every year, as people understand that without the appropriate knowledge and skills there is no opportunity for development. The advantage of opening this type of business is also the variety of different training programs.

To open educational center required business plan. It will help not only to attract investments and obtain loans, but also to structure information, provide a detailed description of the project concept and calculate profitability.

Key Features business plan for an educational training center

Main sections of a business plan for an educational institution

The main section of any business plan- This detailed description concepts for the future project. In our case - educational services center. This includes the following items:

  • Legal registration and necessary documents;
  • List of services and their costs;
  • Target audience and procedure for attracting it;
  • Need for premises and equipment;
  • Requirements for teaching staff, etc.

All these positions are formulated on the basis detailed analysis market and its features.

Description

Files

As noted above, there is a wide variety of educational services. You can focus on one area or create a multi-functional center. Among the most popular services are:

  • Financial management training – investing, savings, growth strategies, etc.;
  • Vocational skills courses, for example training for future cooks, mechanics, hairdressers;
  • Additional education for schoolchildren - preparation for exams, development of speed reading, memory;
  • Psychological trainings – personal growth, relationships between men and women, parenting courses, etc.

The choice of one direction or another is based on an analysis of the existing demand for educational services within business plan.

Each specialization has its own the target audience. The greater the variety of courses you provide, the wider the range of potential clients.

1 – Summary

1.1. The essence of the project

1.2. Amount of investment to launch an educational training center

1.3. Work results

2 – Concept

2.1. Project concept

2.2. Description/Properties/Characteristics

2.3. Goals for 5 years

3 – Market

3.1. Market size

3.2. Market dynamics

4 – Staff

4.1. Staffing table

4.2. Processes

4.3. Wage

5 – Financial plan

5.1. Investment plan

5.2. Financing plan

5.3. Educational Training Center Sales Plan

5.4. Spending plan

5.5. Tax payment plan

5.6. Reports

5.7. Investor income

6 – Analysis

6.1. Investment analysis

6.2. The financial analysis

6.3. Risks of an educational training center

7 – Conclusions

The business plan for an educational training center is provided in MS Word format - it already contains all the tables, graphs, diagrams and descriptions. You can use them "as is" because it is already ready to use. Or you can adjust any section to suit you.

For example: if you need to change the name of the project or the region where the business is located, this can be easily done in the “Project Concept” section.

Financial calculations are provided in MS Excel format - the parameters are highlighted in the financial model - this means that you can change any parameter, and the model will automatically calculate everything: it will build all the tables, graphs and diagrams.

For example: if you need to increase your sales plan, then just change the sales volume for a given product (service) - the model will recalculate everything automatically, and immediately all the tables and diagrams will be ready: monthly sales plan, sales structure, sales dynamics - all this will be ready .

A special feature of the financial model is that all formulas, parameters and variables are available for change, which means that any specialist who knows how to work in MS Excel can adjust the model to suit themselves.

Rates

Reviews from our clients

Feedback on the business plan of an educational training center

To launch and mid-term planning the activities of the training center, a business plan was required, and we bought it on the websiteplanpro. ru. The plan turned out to be very meaningful. The financial schemes are clear, it is possible to substitute any numbers into the formulas, and simply make any changes. Special thanks for the beautiful design.

Natalya V.Sh., deputy director of the training center

Feedback on a dance studio school business plan

To open a dance studio, we needed investments and private investments. The result exceeded our expectations - the document turned out to be exemplary, and we managed to receive investment in the amount of 5 million rubles. Thank you very much to the specialists from the site for a job well done!

Irina Petrenko, Nikolaev

Feedback on the business planprivate kindergarten

Bought on the website Plan-Pro.ru ready business plan, We adjusted it a little and got a loan from the bank. Received 30 million rubles we will spend on opening a private kindergarten for 100 places. Many thanks to the specialists from Plan-Pro.ru for a job well done!

Olga Veronkina, director of a private kindergarten

Feedback on the business plan of an educational training center

In order to attract funding to open a training center, we needed a business plan. A month ago, we used the services of Plan-Pro and downloaded a ready-made project for the development of a training and educational center. First of all, we liked the fact that the kit includes a convenient financial model, which allows you to change the parameters of the business plan to suit yourself, and also that the business plan itself is well structured and has everything necessary calculations. As a result, we received a loan from Sberbank for 900,000 rubles and attracted investments in the amount of 2.5 million rubles.

Krapivin E.A., Tolyatti.

Analysis of the educational services market in a business plan

Competition on this market high, but every year new directions are developed, new training programs appear, which allows the entrepreneur to occupy his niche.

To do this, at the planning stage, it is necessary to analyze both consumers and competitors educational center within business plan, as well as study the main development trends and innovative approaches to teaching.

Among the main competitors are the following:

  • Similar specialized and multidisciplinary schools;
  • Private trainers and teachers;
  • Online schools and courses.

In order to ensure a constant flow of clients, it is important to formulate your competitive advantages, which include:

  • Flexible pricing policy;
  • Availability of qualified teachers;
  • Unique and effective programs;
  • Individual approach;
  • Convenient location;
  • Possibility to choose a convenient time, etc.

Business direction in training is one of the most popular today. will allow you to understand the specifics of this area and make the right decision regarding the feasibility of developing this business.

Legal registration of educational project activities

If you hire teachers for work and issue a certificate upon completion of training, this type of activity is subject to mandatory licensing. The costs of its registration must be included in business plan for a training educational center.

The appropriate license can be obtained by both a legal entity and an individual entrepreneur by contacting the territorial body of Rosobrnadzor with the following documents:

  • Copies of documents confirming registration as legal entity or individual entrepreneur and tax registration;
  • Charter, order for the appointment of a director and other legal documents for legal entities;
  • Documents confirming ownership suitable premises or a lease agreement for it;
  • Conclusions of the fire inspection and sanitary-epidemiological authorities on the compliance of the premises with all requirements;
  • Application for a license;
  • Confirmation of qualifications and work experience of hired teachers;
  • Compiled educational programs;
  • Receipt for payment of state duty in the amount of 7,500 rubles;
  • Certificate of purchase of the necessary material and technical equipment in accordance with federal standards;
  • Confirmation of availability of necessary electronic and printed resources.

As a result, a perpetual license is issued within 60 days from the date of acceptance of the complete set of documents.

Algorithm for opening an educational center in a business plan

  1. Conducting an analysis of the industry, demand, supply, pricing procedures;
  2. Description of the concept of the future project;
  3. Determining resource needs;
  4. Drawing up a forecast of revenue, profit, costs and other indicators;
  5. Calculation of project implementation efficiency;
  6. Identification of risks and ways to overcome them;
  7. Merging into business plan educational organization ;
  8. Business registration;
  9. Selection of premises, carrying out repair work;
  10. Search for colleagues;
  11. Compilation educational programs;
  12. Obtaining a license;
  13. Carrying out marketing activities;
  14. Opening.

Start-up investments of the educational center provided for in the business plan

To start a business providing educational services V business plan the costs required to start the project should be provided for. The following main articles must be provided:

  • Registering a business and obtaining a license – xxx rub.;
  • Rent of premises – xxx;
  • Repair and purchase of equipment – ​​xxx;
  • Marketing and advertising – xxx;
  • Development of educational programs – xxx;
  • Stock Money- xxx.

The total amount will be from 5 to 50 million rubles. depending on the chosen niche and scale of activity. You can use like own funds, and take advantage of loans or investments. To do this, you will need a professionally written business plan. Ready-made business plan for an educational center you can download now from the link below. All information is structured there and the necessary calculations are made. Using the compiled financial model, you will be able to monitor the main performance indicators of the company.

Search for premises and its equipment for an educational institution

The main requirement for the premises is the convenience of its location. It is necessary to ensure good transport accessibility. It is best to focus on the city center.

It is important to provide the following areas in the room:

  • Reception;
  • Classes;
  • Administrative premises;
  • Bathrooms.

Do not forget about the need to comply with fire safety and sanitary requirements.

IN business plan the following costs should be provided for the purchase of equipment for educational institution:

  • Computers and office equipment;
  • Furniture designs;
  • Interactive whiteboards;
  • Projectors;
  • Educational materials;
  • Video surveillance, fire extinguishing and alarm systems.

Advertising of an educational organization provided for in the business plan

IN business plan it is possible to envisage the implementation of the following marketing activities aimed at promoting educational center:

  • Advertising on radio and television, in specialized newspapers and magazines;
  • Creation of a website and groups on social networks;
  • Distribution of leaflets and bright signboards with directions;
  • Outdoor advertising on buses and billboards;
  • Participation in olympiads and intellectual competitions as sponsors.

Financial model of an educational center in a business plan

To create a financial model, you will need to make a forecast of key performance indicators educational organization in a business plan.

Current costs of an educational institution in a business plan

  • Rent – ​​xxx rub.;
  • Utilities – xxx;
  • Staff salaries – xxx;
  • Update of educational programs and materials – xxx;
  • Marketing and advertising – xxx;
  • Tax deductions – xxx.

Total amount required for normal operation educational center, will amount to business plan from xxx rub. monthly.

Personnel plan for an educational center business plan

IN business plan it is necessary to provide for the costs of wages for the following positions educational organization:

  • Director;
  • Administrator;
  • Accountant;
  • Marketer;
  • Account Manager;
  • Teachers;
  • Security guard;
  • Cleaning woman.

Income of the educational center in the business plan

Revenue generated by charging fees for the provision of services will range from xxx rub. per month. In this case, the profit of the educational institution, calculated in the business plan, can reach up to xxx rubles. monthly. a separate product designed for business planning and calculation of all its

Business income plan

A necessary component of a full-fledged business plan is a flexible sales plan. It is important, on the one hand, to have a forecast for the business as a whole, and on the other hand, to be able to look at profitability in the context of a separate profit center or even a separate product.

Cash flow statement - the most important document any business plan. Contains comprehensive information about the company's operating, investment and financial inflows and outflows, and also allows you to evaluate the overall picture of the company's performance.

Download a ready-made business plan for an educational center with financial calculations and an Excel financial model

Opening of this business complicated by the need to go through the licensing procedure and the presence of a high level of competition in the industry.

To make a profit, you should take care to take into account all the nuances at the planning stage. The best way to do this is to draw up a business plan. We have prepared educational center business plan, which you can download right now from the link below and immediately start implementing your idea. All the information is structured there, this document contains the calculated financial model. It will be needed to negotiate with creditors and investors. We can also prepare an individual turnkey business plan, where we will take into account all your wishes.

An educational institution, with a competent approach to organization, can become a good source of income and promising direction further business development.

Where do people do not regret investing money? In the education of your children. This trend has become widespread in our time. Why don't investors agree with the opinion of society and invest in the business plan of an educational institution or service? Today this business has every reason to become successful.

What to consider

The reason that there continue to be empty niches in this area is that certain skills and experience are required. Ideally, organizational skills and experience in the education system. However, if the project is a collective one, it is enough to have similar experience to someone alone. Depending on what knowledge the project executor has, it is necessary to choose the focus of the educational institution or educational services that will be provided for a fee.

In addition, much depends on the financial capabilities of investors. To organize a higher educational institution or a high-quality gymnasium, significant funds are needed, which will be returned in about 3-5 years. But in the future the profit received will be quite significant.

In case of limited financial capabilities, you should turn to the provision of educational services that are popular today. Children's ones also pay for themselves quickly preschool institutions, which are constantly in short supply, despite the seemingly significant quantity.

Free niches

The reduction in government funding for this sector has made it possible for private structures to work more quickly and productively. In this regard, the following main directions can be developed:

  1. Higher educational establishments. With today's opportunities using correspondence, individual and remote forms of training, the need for equipment and large classroom areas is significantly reduced, and the problems associated with them also disappear. To obtain accreditation, a number of conditions must be met, but the reduction government agencies made it possible to recruit sufficiently qualified personnel who will meet the assigned tasks. Even receiving a bank loan will not leave the project without net profit already in 2 years.
  2. Secondary educational institutions. If possible to get higher education in specialties of interest on a paid basis is a sufficient incentive to become a student at a private institution, then with schools and specialized colleges the situation is completely different. For the popularity of a gymnasium or lyceum, additional services that students can receive must be included in the business plan of the educational institution. These may include additional courses foreign languages, sports groups under the guidance of experienced trainers, preparatory courses for testing, obtaining prestigious working specialties.
  3. Preschool institutions. Depending on the capabilities and direction, they can be either a full-fledged kindergarten or a small mixed-age group for classes on popular pedagogical developments of famous foreign and domestic specialists. Such institutions can be supplemented with any developmental focus - philological or logical-mathematical, sports, musical or theatrical, or add the services of a 24-hour kindergarten, a weekend kindergarten or with extended working hours. Such services do not require significant cash expenditures, but are paid at increased rates.
  4. Educational services. They are divided by age and direction, but have some common features - small initial capital that must be invested to start activities. Their difficulty lies in the selection of sufficiently qualified personnel, on whom in this case all the work rests. You can develop a business plan for the following educational services:

Necessary expenses

Depending on the direction, expenses will vary greatly in size and investment items. The business plan of an educational institution requires more attention to be paid to a fairly spacious complex of premises and a significant amount of equipment. For a creative laboratory, you need a small room, but you need specific equipment, and the design is non-standard.

To provide some educational services, business plans may only provide for a small administrative room with 2-3 rooms (an administrative room common for employees, and a small organizational room for storing some necessary equipment). Other types of services require large rooms.

The main expense items will still be:

A sample business plan for an educational institution can only give a very rough picture of all expenses and income, since for each individual case they differ significantly. Standard projects will not be particularly popular - they have sufficiently saturated the market.

Make a business plan educational services on the basis of standard samples is much simpler, since in most cases large premises or unique equipment are not needed.

Approximate calculations for a small private kindergarten

A business plan for a small educational organization will not carry a large financial burden for the entrepreneur and will allow you to quickly start receiving net income. As an option, we can offer a kindergarten for two different age groups. The location in a residential area will allow you to find suitable clients quite quickly, since you can drop off or pick up your child in any weather, at any level of occupancy. In addition, the premises can be easily converted by purchasing or renting several apartments in one of the buildings.

The calculation is for groups of no more than 20 children of different ages, additional service– kindergarten on weekends, 24-hour kindergarten.

Necessary:

Thus, a minimum of $50,000 will be spent per year. Each child pays a monthly fee for day stay will be from 50 dollars. Overnight stay – additional 10 dollars for a one-time stay, 50 for a regular stay. With full day groups and one night group, you will receive from $2400 in just a month. In less than 2 years, the project will pay off even in not the richest city in Russia.

Business from scratch - how to write a business plan: Video

The amount of initial investment is 2,028,000 rubles;

Break-even point - for 3 months;

Payback period - 21 months;

Average monthly profit is 103,369 rubles.

2. Description of the business, product or service

Recently, industrial growth in the country has been approximately 5%, which is a good indicator. With this development, automation plays a big role technological process, i.e. introduction of information technologies into the enterprise. To solve this problem, competent personnel with knowledge in this area are required. Thus, there is a need for qualified labor resources. This need can be satisfied either by attracting third-party specialists, which requires significant financial resources, or by training our own personnel already at the preschool stage, which is a cheaper alternative.

Thus, the need for this project is obvious, and the organization of a computer class will create a more favorable general social background in the area.

A preschool educational institution is an educational institution owned by the municipality.

Over the past years, specialists from the New Technologies Implementation Department have conducted research and developed a number of unique information services, which meets the most pressing needs of the population in the area.

Thus, the subject of business is educational services.

The founder and organizer of this project is the administration of the preschool educational institution represented by the division for the introduction of new technologies.

The structure of the proposed services is as follows:

  1. obtaining initial computer skills;
  2. access to Internet resources;
  3. work with development and training software products (“Intellect-plus”, “ Smart child" and etc.);
  4. gaming leisure;
  5. work with software package(Windows, office software package, PhotoShop, etc.) to increase the level of computer knowledge (for the most gifted children).

What is fundamentally new is that in this project there is the introduction of new information technologies in education at preschool educational institutions, which is an exception, because an attempt was made to combine modern technologies with a child's worldview and mind. Thus, there is some free space on the market that this project can successfully fill.

The second positive argument is that there are experienced teachers and a psychologist in the class, i.e. children are under strict control.

Particular attention must be paid to the safety of activities. Before each lesson or leisure activity, children are given instructions on proper behavior and work in the classroom. In order for this process to be most effective, the rules are read in the form of a game, i.e. The teacher shows everything with his own hands.

In view of the fact that there is only one preschool educational institution in this area, it can be argued that the offered educational services will remain in demand, at least until the appearance of a second such institution.

3. Description of the sales market

Thus, we can conclude that both women and men prefer classes with their children once a week or more to all other options. Some men want classes for children more than once every two weeks or even a month, which is not at all typical for women. The voices in the answer “never” increased approximately. Those. It can be noted that in general, women are characterized by the position of either working out or not working out at all. Men are more restrained in this matter and suggest leaving the choice to the children.

Thus, we can conclude that when segmented by gender, and given that the first category is the most significant, women have a greater influence on the activity schedule, i.e. mothers, which is a fairly predictable factor.

4. Organizational structure

Organizational and legal form - LLC.

The general management of the project will be carried out by the administration of the preschool educational institution. The project will be directly managed by the department for the implementation of new technologies represented by its head. All consulting, technical and other issues related to the project will be resolved by the personnel of the above department, who have all the necessary intellectual and methodological resources for this, as well as patents for unique software products. The control system is presented in the table.

Fixed expenses Salary The number of employees Sum Average salary per month per employee
Director25 000 1 25 000 45 403
Administrator20 000 2 40 000 26 801
Teacher13 000 6 78 000 35 670
Insurance premiums

42 900
Total payroll

185 900

This staff will meet all of the staffing needs of the project; other staff will be hired as needed. The remuneration system provides for a remuneration policy in the form of one-time payments from profits.

5. Financial plan

To open a computer class in a preschool educational institution, it is necessary, first of all, to purchase the required equipment and furniture. Costs structured by item are presented in the table.

Name Quantity Price for 1 piece. Total amount
Author's methodology of developmental classes3 50 000 150 000
interactive board6 62 000 372 000
Set of educational toys2 35 000 70 000
Teaching materials, set1 40 000 40 000
Computer20 25 000 500 000
Desk-chair set30 12 000 360 000
Sofa4 15 000 60 000
Armchairs8 7 000 56 000
Reception equipment1 30 000 30 000
Total:

1 638 000