Business plan for animators for children's parties. Shop ready-made business plans - what you are looking for is already here! Agency registration process


My name is Sergey Shcherbakov, I am from the city of Novosibirsk. Over the past six years, I have been actively involved in organizing holidays for people, and I have my own agency, “Anniversary.” The direction of the business is organizing performances by various artists, searching for presenters, renting cars (retro, limousines), ordering services in the media, organizing corporate and children's parties.

In general, my agency carries out any organizational events that are related to certain events in the lives of clients.

  • My initial costs for business – from 500,000 rubles;
  • Staff – 5 people;
  • Monthly income – from 1 million rubles.
What does the agency do?

Your task is to organize holidays for people and resolve all issues related to decoration. Ultimate Goal– make sure that the customer and guests are satisfied with the event.

A good agency should organize anniversaries, weddings, birthdays, children's parties, seminars, presentations, various parties, corporate events and so on.

In general, the range of work is huge and requires creative thinking from the employees and the inexhaustible energy from you as a leader and owner.

How to open a successful event agency What are the features of the business?

To stay afloat, you need to have at least 2-3 orders per month. Therefore, at the initial stage there is no need to hire a large staff.

It's better to find a few clear-thinking people who know how to organize holidays and know how to do it. Naturally, it is important to be able to fit a flight of fancy into the financial framework of the customer.

If the customer is not limited by finances, then extreme entertainment can be arranged, for example, skydiving. Various competitions are very popular, so it is necessary to prepare a database of options and gain experience from existing agencies.

You must understand that it will be difficult to cover all areas at the initial stage, so it is better to focus on one thing, for example, birthdays, children's parties or weddings.

Business plan for organizing holidays

Without a beginning entrepreneur having a business plan, starting a business is stupid and fraught with ruin at the very start. We recommend that you create your business plan before you start.

By the way, you don’t have to spend a lot of money to do this. It is enough to buy an inexpensive template and, for little money, rework it in full accordance with your requirements:

How to register?

If you plan to work seriously and for a long time, then registering as an individual entrepreneur is mandatory. When choosing OKVED codes, give preference to two – 92.72 and 92.3.

They include various types activities related to the organization of holidays. As a rule, to obtain status individual entrepreneur You are required to fill out the required form and pay a government fee.

The costs here are small, so there is no need to mark them as a separate item. If you plan to create a business together with partners, then you need to choose a more serious form - LLC.

In this case, the registration costs will be much higher, and you will have to run around with paperwork.

Total registration costs can range from 30 thousand rubles.

As for the license, in the case of an agency organizing holidays, you can do without it.

Opening an event organization agency is right! Do you need a room?

Here you have two options:

  • work without an office at all. In such a situation, you can communicate with customers by phone, and then make an appointment somewhere in a park, a cafe, come to their home and discuss the terms there. The advantage of this method is saving on office rent.

The disadvantage is distrust on the part of more promising clients. In such a situation, people will be afraid of deception.

  • rent a small room.

This option is the most promising.

The costs will be small, but the company will receive its own legal address and will look more reputable in the eyes of the client.

The optimal location is closer to the central part of the city.

There should be parking for cars and a public transport stop near the entrance to the premises.

If money is tight, then choose the first option.

If you have the financial means, there is no need to save money - rent a room and decorate it colorfully.

The sign at the entrance is also of great importance - it should be creative and indicate the direction of your business.

Pay special attention to the finishing of the interior decoration. A good option is to hang photographs in the room from already held holidays, which show happy clients (this works great).

The area of ​​the room should be 40-50 square meters. It is necessary to have a reception area, rooms for staff and negotiations with clients. The office should have a bathroom and a warehouse where various business supplies, equipment, equipment and other necessary things will be kept.

The average cost of renting premises is from 30,000 rubles per month.
Repair work – from 200,000 rubles.

Who to hire as staff?

The number of employees directly depends on the direction of the company’s activities and the volume of services provided.

There are three options for business development:

1. Your agency independently plans and organizes holidays. In this case, you will have to hire a large staff of people - DJs, magicians, musicians, pyrotechnicians, florists, fire show organizers, singers, photographers, videographers and other specialists.

This option is good, but requires high labor costs, so it is suitable for a large and already established company.

2. There are no employees. When an order appears, a search is carried out for contractors in the area. This option is the most promising and profitable for beginning entrepreneurs.

A big plus is the opportunity to save on salaries for numerous staff. The downside is the constant problems with finding a contractor. At the same time, it is very difficult to count on large profits in this case, because you have to pay for the services of contractors out of your own pocket.

Another disadvantage is the high risk of running into people with low professional level. As a result, your reputation will suffer.

How to start your own event business without money


3. Mixed option. In this case, you have a certain staff of the most “universal” employees and hire the missing people as needed. This approach is considered the most promising.

The staff you will need is a sales manager. The task of this person is to take orders over the phone and interest potential customers. In addition, you will need a driver for a company car and several showmen (presenters). A total of 4-5 people may be enough.

The big problem is finding creative people. Visit various local festivals, take a closer look at the presenters, advertise in the newspaper looking for employees and conduct interviews.

Please note that remuneration largely depends on the qualifications and experience of the showman. A qualified employee can demand a salary of 40-50 thousand rubles per month.

Average labor costs range from 150,000 rubles.

Table No. 1. Potential of consumers of enterprises organizing holidays in Russia

What equipment is needed?

Another important expense item is purchasing necessary equipment. It is difficult to give clear recommendations here - much again depends on the direction of your activity.

To the most important equipment may include: TV, DVD player, helium balloon, computer (laptop), amplifier. In addition, you may need an acoustic system, mixer, color music and a microphone.

But this does not mean that you should immediately go to the store and buy the entire list. It is best to buy equipment as needed and upon preparation for a particular event. As for the office, it needs to be furnished right away.

The total cost of purchasing equipment is from 300 thousand rubles.

How to advertise your company?

To get new clients, you need to make yourself known loudly. Your task is to conduct a competent advertising campaign.

The direction of activity should be as follows:

  • create your own logo (it should be memorable and bright;
  • call potential customers(small and medium-sized organizations). This is important to do several months before the start of the New Year holidays;
  • create a high-quality website and don’t save money on its promotion. The portal should contain all the information about the services provided and the company’s prices. It is very important to have a large number of photographs from events held and a description of the benefits of cooperation with you;
  • be sure to pay attention outdoor advertising and advertisements in transport.

Table No. 2. Growth of participants in the entertainment industry market in Russia

Are there any risks?

This type of business has its own risks - a long payback on the initial investment, a high level of costs for paying employees and purchasing equipment, and instability of the entertainment market.

Be prepared for the fact that at first there will be no work at all. But if you establish yourself with your first clients, your business will definitely grow.

Financial results:

So, now we can sum up some business results:

  • paperwork – from 30,000 rubles;
  • premises rental – from 30,000 rubles per month;
  • repairs – from 200,000 rubles;
  • staff remuneration – from 150,000 rubles;
  • purchase of equipment – ​​from 300,000 rubles;
  • advertising – from 40,000 works.

After stable orders appear, monthly income can be from 700,000 rubles.

Conclusion

Business organizing holidays can be profitable. The main thing is to choose a good team and develop a client base. At the same time, at the initial stage you will need certain capital investments– from 500,000 rubles.

Do you feel in yourself organizational skills and love holidays? Try to make money from this by opening your own event agency! It is quite profitable, interesting and promising business with a minimum entry threshold. You will organize weddings, birthdays, corporate events and various children's parties, meeting new people and finding clients through word of mouth. This market has practically no competitors, especially in provincial cities. Let's look at how to open an agency for organizing holidays and how much you can earn from it.

How to register

To create such an agency, you just need to register as an ordinary individual entrepreneur. You need to select 92.3 and 92.72 as OKVED codes. This will allow you to cover the full range of event services.

Please note: you can start registering not immediately after you decide to open, but after you have developed your own customer base. This will save you on taxes.

Don’t rush to register - first you need to develop a customer base and make the necessary connections

You will need to create a brand and a high-quality portfolio, otherwise you will have practically no clients. So you can just do two or three events as an individual to get required experience, take some high-quality photographs and shoot video footage of your work.

Which room to choose

You will definitely need an office. It should be in the city center, not on the outskirts or in a factory area. At first, you can save money by inviting clients to your home or making appointments in a cafe, but in the end you will still need a good premises that will emphasize your status as a reputable office.

A room measuring 25-30 square meters is quite enough to conduct successful activities. You will need to renovate it, decorating it in bright, attractive colors. We recommend inviting an experienced designer to design it - everything should be done professionally and harmoniously.

In order to get started, you will need to purchase a comfortable sofa, table, armchairs, chairs, a couple of computers, a TV for demonstration various photographs and video, printer and fax. Approximately, you will have to spend about 100 thousand rubles on furnishing the office, plus another 100 thousand on its renovation.

You will also need specialized equipment and decorations to run your business. But you don’t need to buy expensive DJ consoles or a large number of wedding dresses - you can rent them if necessary. When you realize that you really need the equipment constantly and it will pay for itself, then buy it.

For work you may need the following list of things:

  • Inexpensive mixer.
  • Good remote microphone.
  • High quality speakers.
  • Amplifier.
  • Laptop.
  • Light and music set.
  • You will have to spend about 150 thousand rubles to purchase this. Subsequently, you will most likely need high-quality reflex camera and a video camera, but in the first stages it’s better to just hire good photographers and operators with their equipment.

    You will need space to create an office and store props

    Recruitment

    So, you have already decided that you want to start organizing holidays as a business: where to start, how to succeed in this difficult task? If in the early stages you can work alone, then as you develop you are guaranteed to need help. You will have to hire:

  • Manager. He will take calls, explain various issues to clients, place orders and monitor their implementation. The salary of such a manager is usually set at 10 thousand + a certain percentage of each order.
  • Designer. This person will be responsible for decorating the halls, ordering costumes, flowers, etc. Typically, designers receive a certain percentage of each order, but it is often cheaper to arrange for a permanent salary.
  • Driver with his car. You will have to constantly carry something from place to place, so without a car it will be difficult. You can simply hire a driver with transport for a salary of 10-15 thousand.
  • collapse

    Profitable business can be built on the creative branch of activity. One of its varieties is the organization of children's parties. Therefore, novice entrepreneurs are interested in where to start a business and how not to lose invested capital?

    Agency registration process

    When the question arises of where to start organizing a children's agency, you need to find out whether the entrepreneur has the necessary amount. If you have start-up capital, it is advisable to create a client base for the business, and then register your business. Setting up a portfolio and finding clients can take a long time, and business taxes will have to be paid. Therefore, clients are first acquired, after which the business is officially registered from scratch.

    The optimal form of foundation is an individual entrepreneur (individual entrepreneur). In this case, OKVED 92.3 “Other entertainment and entertainment activities” and 92.7 “Other activities for organizing recreation and entertainment, not included in other groups” are selected. By choosing this profile, the entrepreneur will maximize the capabilities of the company. You need to register your business with tax office. It is better to switch to the simplified taxation system (simplified taxation system). There are two tax regimes:

    • Six percent of all income.
    • Fifteen percent of income including expenses.

    The advantage of the simplified tax system is that the report is submitted only once a year.

    A license is not required to establish a children's holiday agency.

    Plan for organizing the necessary premises and equipment

    An entrepreneur who opens a children's holiday agency from scratch must have:

    • A car or any mobile transport, preferably a minibus. Since you will have to travel a lot and carry various auxiliary materials;
    • A room for parties that needs to be decorated in an original and bright way to attract customers. You can decorate the room with flowers, garlands, figures of fairy-tale animals, cartoon characters and balloons. When creating theme nights, an entrepreneur will need appropriate decorations.

    Initially, you can do without an office. But later it will be needed, as it will indicate the solidity of the company. The area of ​​the room is up to fifty square meters. It is advisable to have a parking area not far from the rented office. The room should be divided into three zones:

  • Negotiation room.
  • Warehouse.
  • Managers' work room.
  • For successful business project It is advisable to organize your own creative website. To create a portal you will need from 12 thousand rubles. For monthly promotion you need to spend about 3 thousand more rubles.

    Recruitment for the company

    When the question arises of how to open an agency for organizing holidays, you should initially take care of selecting qualified workers. It is impossible to work without the help of staff. When starting your business from scratch, you don’t need to hire a lot of employees right away. It will be enough to invite several competent specialists. Standard set:

    • A manager who must control all business processes and holidays, receive and process calls, and communicate with specific customers.
    • A driver who knows the routes well and knows how to entertain guests along the way. He will take on the functions of a logistician.
    • A children's entertainer or toastmaster who creates a festive mood.

    In addition to the above personnel, depending on the work profile, the following professionals may be needed:

    • DJ.
    • Operators.
    • Photographers.
    • Florists.
    • Musicians.
    • Dance groups.
    • Animators, clowns.
    • Pyrotechnics.

    You will need a children's party organizer. His responsibilities include:

    • Creation children's script and its agreement with parents.
    • Clear layout of all details.
    • Finding and supplying members children's event suits.
    • Decorating the hall for children, creating a menu for the festive table.
    • Cleaning the premises after a children's event.

    It is advisable to agree in advance with the chefs to prepare high-quality and tasty food. It is also worth paying attention to freelancers. If necessary, they will help the entrepreneur with children's slogans and scripts.

    Organization of financial investments in activities

    Main expenses when starting a business:

    • Rent of premises (about 300 thousand rubles).
    • Necessary equipment (musical equipment will be expensive: microphone, subwoofers, mixing console). To hold children's parties, you need a lot of costumes, trampolines - 200,000 rubles.
    • Salaries of employees (from 500 thousand rubles).
    • Transport costs.

    Opening a children's holiday agency is not just a team of talented animators. Here it is necessary to think through certain concepts of the matter. Sum initial capital can range from $10,000 to $100,000 - it all depends on the capabilities and imagination of the businessman. But you can always start a business with minimal starting capital. The help of friends and relatives in organizing children's parties will help build a client base. The agency earns 10-15% commission from small orders and 3-5% from orders large companies. If a company receives several orders of 40 thousand rubles per month, and subsequently 6 orders of 70 thousand rubles each, then within a year the business can fully pay for itself and bring a good profit. However, this type of business is seasonal. Summer is a rather unprofitable time of year. Since most children are sent to health institutions or taken away on vacation.

    Useful information on the case

    You should start looking for clients for business development in your area. It is enough to send colorful postcards to all houses. More can be used later serious approach. There are several types of advertising:

    • Distribution in children's educational and entertainment institutions. Here you need to coordinate your actions with the owner or director of the establishment.
    • Through your own portal.
    • Telephone marketing.
    • Direct marketing or direct marketing (direct communication between the client and the performer).
    • Departure of managers to enterprises for negotiations.

    Don't forget about regular customers agencies, organizing holiday parties and distributing discount or promotional coupons. You can come up with a special incentive system for each client. You must always think one step ahead of your competitors. This is a creative business, and therefore unpredictable. It is necessary to focus on large companies by implementing corporate events for children of employees. Recently, organizing science parties for children has become popular. At such parties, children are told about science in an entertaining way and shown various experiments.

    You need to grow your agency for organizing children's parties gradually. If a businessman stands still, clients will get bored and will find a more creative businessman. When thinking about how to open a holiday agency, an entrepreneur must answer the following questions:

    • What do I want?
    • What is needed for this?
    • What do I have?
    • What's missing.
    • Where can I get it?

    The name of the event agency also plays an important role.

    First of all, the customer pays attention to the name of the company.

    An original and funny name will be remembered faster than a banal one. A profitable business based on organizing children's parties is easy to start with sufficient activity and desire.

    How to turn January into the most profitable month in the previous 10 years? How to get more benefits in 10 days than in a whole quarter? How can Halloween be your best day for sales? There is one answer to all these questions - arrange holiday promotions.

    Roman Rudnik, head of the design studio IconDesignLAB.com, talks in his column about how to conduct them correctly, how to congratulate and sell at the same time.

    How to find the right reason for an action

    So, you want to increase sales and to do this you are ready to make a unique limited offer. What reason to choose for this? Ask alcohol lovers, they will tell you at least 365 occasions a year. :)

    Jokes are jokes, but there is some truth in this. Use the holiday calendar. For example, we made such a calendar for marketers and included here the most profitable holidays for promotions in Europe, the USA and post-Soviet countries.

    As you can see, in addition to the usual New Year and March 8, there are many more holidays on the calendar on which you can make money. On holidays, people are motivated to receive pleasure and gifts, which means that on these days they greater joy say goodbye to their money. Choose a holiday that is closest to your potential customers, tie a promotion or sale to it - and people will start buying your product with pleasure.

    In general, everything is simple. But there are a few more secrets you need to know.

    What promotion should I do and what discount should I offer?

    The most obvious (and least interesting) promotion idea is to offer a discount. Everyone loves discounts, everyone wants to pay less. And, naturally, everyone is accustomed to discounts on the eve. Organize work with the media? Easily!
    Verified suppliers in the Rusbase B2B store.

    Holidays and after them. The question here is what size discount is best to offer.

    Some say discounts don't work. While talking with one website owner, I listened to a story about how he made Christmas discounts of 15% on his website. I took the old prices, crossed them out, and wrote new ones 15% lower, expecting a surge in sales. As a result, instead of a sharp increase in sales, he received a 15% decrease in profits.

    And by the way, announcing a discount on the purchase page is bad practice.

    “We always try to give a discount. It always works. The discount must be reasonable. We try to give no more than 50% for regular products, for certain groups– 70% is possible,” says Pavel Goncharov, marketer at SoftOrbits. And it works.

    Or maybe offer something other than a discount?

    A discount is good, but think about it, maybe something would be more interesting for your customers? Same gift. Think about what could help solve a customer problem with your product?

    For example, when buying shoes in a store, you are often offered shoe care products. When buying a large number of diapers - a toy for the child. When you buy one toothbrush, you will receive a second one (or mouthwash) as a gift.

    “Would you like some sauce for the potatoes?”

    - we hear at the checkout at McDonald's.

    If you don’t have enough ideas, you can always look for them from well-known competitors. Or take the marketing tricks of such business sharks as Amazon, Modnakasta, Lamoda or Rozetka as a basis. These guys have money for good marketers, why not repeat after them?




    A classic example of a successful combination of a product and an addition to it from Rozetka


    Is it possible to make money at all? « out of thin air » . Offer a license for a second product (for software manufacturers), an extended period of free updates, an extended warranty, a free place in an online training course on how to use the product. These are all options that will cost you next to nothing, but may still be of significant interest to buyers.

    Well, well, it’s Christmas and “money burns your thighs.” But how can you persuade a PDF converter user to buy another DOC converter? Honestly, the client's actual need for this is very low. That's why we sell PRO versions. I bought a converter - there is also a sophisticated version with additional options and a huge discount. This is the option many agree with. And we benefit not only from the purchase itself, but also from all future payments for upgrades, which are more expensive in PRO versions than in regular ones.

    – Olga Lapshinova, market specialist at Coolutils.

    How to tell about the promotion?

    It’s not enough to come up with an action. For it to take place, it still needs to be announced! There are many options here, and the more you use, the better:

    • Let's start with something simple. Post news about the promotion on your website.
    • Start sending emails. Lifehack: good promotion– this is not only a reason to write to your own subscriber base, but also an information feed for your partner base. Offer 50% of sales to those who talk about your promotion and increase your coverage several times;
    • Place information on the product itself;
    • Call your partners for help and hang banners from them;
    • Take advantage of remarketing. Effective for those who have recently visited your site;
    • Write posts on social networks;
    • For the sake of a good promotion, you can.

    I became convinced that people love simple human communication. And everyone appreciates humor. Last year I wrote: “Merry Christmas to you and your family! P.S. I realize it would have been better to write a Happy Holidays message instead. But as I've traveled around the world, I've noticed that most people love Christmas - even if they believe in six-armed, blue-faced gods rather than Christ. One way or another, holidays should unite people, not divide them.”

    Response increased by 50%.

    – Olga Lapshinova, marketer at Coolutils.

    When is the best time to start a campaign?

    Yours potential clients should already be thinking about the holiday, but they should still have money for gifts in their pocket. For example, start New Year's promotions in November. In the USA there is even a special day for this – Black Friday. If the holiday is not so grandiose, you can start 48 hours in advance.

    Another option is to open Google Trends. Here you enter the name of the holiday and can easily see when the wave of requests for this word begins. Naturally, you need to start promotions for such a holiday before the graph line goes up:

    In this matter, the B2B segment is more focused not on holiday dates, but on the end of the financial year. "Since January new budget, but the old one hasn’t been used yet, next time they’ll give it back less money. We urgently spend on something useful”... Although there are also specifics, for example, when selling software For accountants, it is worth focusing on the time of reporting.

    When to notify clients about a promotion by email

    First, determine who your offer is aimed at: or. Why is this important? Because then you can choose the appropriate communication style and best time for email newsletter about the promotion.

    For example, for a B2B client, send an email so that 1 hour before the start of the working day it is already in the client’s mailbox. Don't forget about time zones and time differences. Remember that holidays for B2B mailings are ineffective.

    If the target is the end user, then your emails should land in their inbox before work, during their lunch break, in the evening, or on the weekend.

    5 inspirational ideas on how you can make money during the holidays 1. The first case is from Patrick McKenzie about selling a card generator for playing lotto on Halloween Eve

    Two months before Halloween, Patrick created a one-page landing site in the style of this holiday.

    He caught a wave of organic traffic to him from Google, boosted it with AdWords and sent out a discount coupon to his base via email.

    And although not everything worked out as planned, Patrick still earned $6,024.45 in a month. This was the best sales month of the year, exceeding the previous year's best month by 30%. How do you like it?

    2. Case from Vitaly Yanko, who was involved in marketing at Agnitum - about how you can “make” a quarter in 10 days

    “We sold products to protect your computer from threats: Outpost Firewall and Outpost Internet Security. They need constant updates to protect against new misfortunes and, of course, updates are paid. In the last 10 days of December we did the following:

  • Developed special offer– offered to buy now and get lifetime updates.
  • We sent out letters to our own database with an offer to buy before the end of the year and receive lifetime updates for the price of one regular year.
  • Result: in 10 days of the promotion we made more sales than in the previous 80 days of this quarter. We liked it and extended the promotion into January. As a result, this January became the best month for sales in the previous 10 years.”

    3. The third case is from Olga Lapshinova, a marketer from CoolUtils: how you can make 1000 additional sales from those who have already purchased your product

    Here's how it happened:

    “In 2012, on New Year’s Eve and Christmas Eve, CoolUtilis held the following promotion:

  • Those who purchased one converter were offered to purchase another for $9, compared to the regular price of $19.90. This is a good number, small enough that you don’t mind giving it away, and large enough to earn something from it. That is, the option “something not very necessary, but also inexpensive, it might come in handy on the farm.”
  • A simple landing page was created with a selection of converters at a promotional price. Users from the mailing list went to it.
  • Result: they sold about 1000 copies. Considering that this upsell on an already established client – ​​this is an excellent result. But the next year, a similar sale no longer brought profit, and we decided not to repeat it again.”

    4. The fourth case is from me. I'll tell you the secret of how you can earn $500 in one day without much difficulty.

    I'm in the business of selling a product that colors folders on your computer. With it, you can highlight frequently used folders with color and thus organize information on your PC. For Valentine's Day, I asked my friends to quickly make a banner dedicated to this product. Here's what we got:

    And when I showed it to users of the trial version of my program, in just one holiday, without straining, I received $500.

    5. Another striking example from CoolUtils, which sold 80% more than the most expensive version of the program for Christmas

    They sent Christmas greetings to their customers who bought a regular converter. Each client was given a gift - a 70% discount on the PRO version of the product. CoolUtils hoped that people accustomed to Christmas discounts would quickly agree to buy an improved version of a product they were already familiar with.

    The calculation was correct, customers flocked to the purchase page. The result was not long in coming. The number of sales of PRO versions increased by 80% over the month. But this was not the only benefit: upcoming paid upgrades and paid customizations foreshadowed profits in the future. Just imagine how successful the Christmas holidays were for the company, if the cost of such a promotion was only about 2,000 rubles, and the cost of the PRO version was about $129.

    Conclusions – or what is worth considering in a holiday promotion

    As you can see, properly designed sales, gifts and discounts can bring you enormous profits. So don’t downplay their importance and be sure to include them in your marketing plan. A checklist to help you check the success of your promotion:

    • You have chosen the correct date and time for the start and end of the promotion;
    • The promotional offer sounds tempting;
    • You have specified a time limit for the promotion;
    • Have you taken into account the breadth of information dissemination;
    • Your communication with clients and email newsletters are easy and unobtrusive.

    P.S. There is an interesting infographic on this topic.

    In the small business sector, the idea of ​​wedding decorations is gaining enormous popularity. After all, the work is not dusty and very pleasant; making money is creating a holiday.
    Before you start organizing a business, you must delve into your head and understand whether you have enough imagination and ideas, because they will be the basis successful business if you are planning to work alone.

    Where to look for a client?
    It would seem that no one needs this service, because you can invest your energy into the organization and that’s it. But no, there are a huge number of young people who are planning to start a family, they want their wedding to be decorated at the highest level, and who but a professional can make all their desires come true?

    So what about clients?
    In order to acquire clients at the beginning of a business, you must not skimp on advertising your services. Agree, advertising is the engine of progress, in modern form. Approach this matter responsibly, create a blog, post information on social networks, print business cards with a contact number and information about your services and distribute them, leave business cards where there is a huge crowd of people and where they will be visible to the human eye. Further, when you already have your own customer base, the information will spread by itself, because in order to order such a service, people want to hear good reviews about the organizer, which means everything is in your hands! If you decorated a wedding well, you will get good fame; if you decorated it poorly, you will get bad fame. Don’t skimp on ideas, expand the boundaries of your imagination, and approach the process creatively.

    Attachments.
    Like any other business, a wedding decoration business will require investment. Let's take a broader look at design ideas, and based on this, calculate the investments.
    For a beautiful design you will need the following equipment: fresh flowers, balloons, ribbons, silk fabric for decorating a room, beads, sparkles, glue for decorating bottles, glasses, candles, this is an approximate list.
    To beautifully decorate the room, its walls and furniture you will need fresh flowers. Flowers can be purchased at a wholesale price or grown yourself; both options require investment.
    On the one hand, it seems that growing flowers yourself will be more profitable, and it is, but we must take into account the fact that you will need a place for growing, fertilizer, soil, watering, etc. In addition, in any case, you need a place to store live floristry; in summer you need to protect your equipment from heat, in winter - from frost. You will need a cool room (for example, a basement) and containers with heating and lighting.

    Regarding balloons, you can purchase them at a wholesale price, and you can also arrange to fill some of them with helium. Also, to decorate the hall, you will need to purchase beautiful satin material, and if you use it carefully, you can use it several times, in addition, you can increase the price if you decorate the hall with new material or make a discount when decorating something that has already been used. To beautifully decorate dishes, glasses, bottles, you will need beads, glue, glitter, ribbons, all of this can also be purchased in bulk. Then everything depends on imagination and creativity, which you must be armed with if you want to promote profitable business. An important note: by decorating the hall alone, you can save a decent amount, but there is a risk that you will not have time, so you should always have someone on hand, preferably a person from the family.

    To decorate a hall with balloons you will need skills, you can look up information on the Internet, or you can take appropriate courses, their price is not so high, but experience and skills are priceless. When it comes to decorating tableware, everything is easier, because you can watch such handmade tutorials online.
    More specifically about costs and investments.

    If you are developing a truly profitable business, then you should do everything according to the rules and the law. Therefore, you will need to register an individual entrepreneur, also rent office space, and decorate the office with the necessary furniture; this pleasure will incur costs in the amount of 150,000 rubles. You will also need a personal, corporate website, the development of which will cost 30,000-35,000 rubles.

    If you are planning a wide business with staff, then the costs will be higher, wages for staff, plus payments to the tax office - this is about 100,000 rubles; if you work alone, you will save on this. Well, you will have to spend 20,000 rubles on advertising and 25,000 rubles on office rent every month. In general, the cost is 140,000 rubles per month. Taking Moscow as an example, if you do this business in smaller cities, then the waste will be an order of magnitude less.

    Now we can talk about the profitability of such a project. Payment will depend on the number of services provided. And of course, each specific wedding banquet is individual in its own way, some are luxurious, while others are saving.

    On average, monthly revenue will be about 130,000 rubles. There is a pattern: more in summer, less in winter.
    It should be noted that the initial costs will only be in the first month. Further costs will be recouped.

    As for profit.
    Having established a good chain, you can earn good money, the amount depends on many factors: the size of the hall, the number of guests, as well as the personal wishes of the newlyweds. One important thing to remember is that the competition in this business is very high, so you need to make every effort to create your own personal highlight, to create something original and unique, which is why the client will choose you and not another specialist. Having established your business and worked on advertising, you will begin to enjoy the profits. And the relevance in the field of wedding business was, is and will be very high.

    Drawing a conclusion, it should be noted that business requires certain investments and costs, but it is quite obvious that in this business the return on costs will not be long in coming. Working alone, you can make very good money, or you can create a family business.

    Having gained experience at weddings, and feeling your own professionalism, you can think about expanding your business, start decorating banquet halls for birthdays, corporate events, concerts, children's parties, the list of reasons for which people can organize parties is very large, and you have a lot of opportunities to earn money , the main thing is to be on your guard, do your work conscientiously and creatively, then clients will line up for your services.
    Lastly, I would like to note the most important nuance for a successful business, it is best to start a business in small cities where there is less competition.

    Useful tips.
    In order to increase business income, expand the list of your services, expand advertising events and try to work not only within your city, but also in other regions.
    Set a goal for yourself, make a personal business plan, get an office, get acquainted with possible competitors, compare your strengths and go ahead.

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